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~isPartOf:"The business of gamification : a critical analysis"
~source:"econis"
~type_genre:"Fallstudie"
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The business of gamification : a critical analysis
Managing consumer services : factory or theater?
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Handbook of research on management of cultural products : e-relationship marketing and accessibility perspectives
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Industrial marketing management : the international journal for industrial and high-tech firms
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Samsung nation : a gamified experience
Harwood, Tracy
;
Garry, Tony
- In:
The business of gamification : a critical analysis
,
(pp. 122-143)
.
2016
Persistent link: https://www.econbiz.de/10011563157
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