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~isPartOf:"The international review of retail, distribution and consumer research"
~type_genre:"Aufsatz in Zeitschrift"
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Consumer motivation
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Kaufmotiv
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Brand image
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China
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Kundenbindungsprogramm
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Aufsatz in Zeitschrift
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Cavazza, Nicoletta
1
Chang, Hyo Jung
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Eckman, Molly
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Gabrielli, Veronica
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The international review of retail, distribution and consumer research
Journal of retailing and consumer services
21
Psychology & marketing
19
Journal of business research : JBR
11
The journal of consumer marketing
11
Journal of consumer research : JCR ; an interdisciplinary bimonthly
10
International journal of retail & distribution management
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European journal of marketing : EJM
6
Journal of electronic commerce research : JECR
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Journal of fashion marketing and management
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Sport marketing quarterly : preferred journal of the Sport Marketing Association
5
International journal of wine business research : IJWBR
4
Journal of Islamic marketing : JIMA
4
Journal of internet commerce
4
Journal of travel and tourism marketing
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Tourism management : research, policies, practice
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International journal of advertising : the quarterly review of marketing communications
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Journal of Asian finance, economics and business : JAFEB
3
Journal of advertising research
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Journal of marketing theory and practice
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Journal of research in interactive marketing : interactive marketing and computer-mediated communication
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Marketing letters : a journal of research in marketing
3
Central European business review : CEBR
2
International journal of sport management and marketing : IJSMM
2
International marketing review
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Journal of advertising : official publication of the American Academy of Advertising
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Journal of consumer behaviour : an international research review
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Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
2
Journal of customer behaviour
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Journal of food products marketing
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Journal of global marketing
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Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
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Journal of international consumer marketing
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Journal of marketing
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Journal of marketing research : JMR
2
Journal of marketing theory and practice : JMTP
2
Management decision : MD
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Marketing : ZFP ; journal of research and management
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Marketing intelligence & planning
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Organizations and markets in emerging economies
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ECONIS (ZBW)
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The influence of in-store product holders on orientation towards the product and on purchase intention
Gabrielli, Veronica
;
Cavazza, Nicoletta
- In:
The international review of retail, distribution and …
24
(
2014
)
3
,
pp. 311-327
Persistent link: https://www.econbiz.de/10010366989
Saved in:
2
The framing effect of coupon value for new products : an empirical study in China
Zhang, Zhe
;
Han, Bin
- In:
The international review of retail, distribution and …
22
(
2012
)
2
,
pp. 209-222
Persistent link: https://www.econbiz.de/10009548096
Saved in:
3
Application of the stimulus-organism-response model to the retail environment : the role of hedonic motivation in impulse buying behavior
Chang, Hyo Jung
;
Eckman, Molly
;
Yan, Ruoh-nan
- In:
The international review of retail, distribution and …
21
(
2011
)
3
,
pp. 233-249
Persistent link: https://www.econbiz.de/10009260851
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