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~isPartOf:"Working paper"
~subject:"Beer"
~subject:"Brand management"
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Working paper
Case studies in the beer sector
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Journal of wine economics
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The global brewery industry : markets, strategies, and rivalries
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International journal of industrial organization
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The rise of breweries and distilleries in the United States
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International journal of wine business research
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Een economische analyse van de sector van alcoholische dranken in België
Avonds, Luc
;
Hambÿe, Caroline
;
Hertveldt, Bart
;
Van …
-
2016
Persistent link: https://www.econbiz.de/10011504550
Saved in:
2
Brand level evidence on the impacts of advertising on beer consumption
Heimonen, Kari
;
Uusitalo, Outi
-
2006
Persistent link: https://www.econbiz.de/10003319276
Saved in:
3
Beer market and advertising expenditures
Heimonen, Kari
;
Uusitalo, Outi
-
2006
Persistent link: https://www.econbiz.de/10003297142
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