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~language:"eng"
~person:"Aksoy, Lerzan"
~person:"Scharf, Edson Roberto"
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Search: "The international journal of bank marketing : IJBM"
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The international journal of bank marketing : IJBM
4
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ECONIS (ZBW)
4
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Linking satisfaction to credit card decisions : an application of the Wallet Allocation Rule
Aksoy, Lerzan
;
Keiningham, Timothy
;
Buoye, Alexander
; …
- In:
The international journal of bank marketing : IJBM
35
(
2017
)
2
,
pp. 205-219
Persistent link: https://www.econbiz.de/10011707764
Saved in:
2
Linking satisfaction to share of deposits : an application of the Wallet Allocation Rule
Aksoy, Lerzan
- In:
The international journal of bank marketing : IJBM
32
(
2014
)
1
,
pp. 28-42
Persistent link: https://www.econbiz.de/10010252735
Saved in:
3
The advertising of corporate social responsibility in a Brazilian bank
Scharf, Edson Roberto
;
Fernandes, Josiane
- In:
The international journal of bank marketing : IJBM
31
(
2013
)
1
,
pp. 24-37
Persistent link: https://www.econbiz.de/10009722344
Saved in:
4
Corporate social responsibility to build strong Brazilian bank brand
Scharf, Edson Roberto
;
Fernandes, Josiane
;
Kormann, …
- In:
The international journal of bank marketing : IJBM
30
(
2012
)
6
,
pp. 436-451
Persistent link: https://www.econbiz.de/10009667020
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