//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~language:"eng"
~person:"De Chernatony, Leslie"
~subject:"Brand"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: "European journal of marketing : EJM"
Narrow search
Delete all filters
| 3 applied filters
Year of publication
From:
To:
Subject
All
Brand
Brand image
3
Brand management
3
Consumer behaviour
3
Konsumentenverhalten
3
Markenführung
3
Markenimage
3
Beziehungsmarketing
2
Markenartikel
2
Relationship marketing
2
Viral marketing
2
Virales Marketing
2
Altruism
1
Altruismus
1
Arbeitskräfte
1
Arbeitsverhalten
1
B-to-B-Marketing
1
Bank
1
Bank employees
1
Bankberufe
1
Banking
1
Brand equity
1
Brand experiences
1
Brand extension
1
Brand identity
1
Brand love
1
Brand loyalty
1
Branding
1
Brands
1
Business-to-business marketing
1
Champions
1
Cluster analysis
1
Clusteranalyse
1
Cognition
1
Conspicuous Donation Behaviour
1
Cultural identity
1
Ehrenamtliche Arbeit
1
Einkaufsverhalten
1
Emotion
1
Employee retention
1
more ...
less ...
Online availability
All
Undetermined
1
Type of publication
All
Article
3
Type of publication (narrower categories)
All
Article in journal
3
Aufsatz in Zeitschrift
3
Language
All
English
Author
All
De Chernatony, Leslie
Roper, Stuart
3
Buil, Isabel
2
Delgado-Ballester, Elena
2
Grohmann, Bianca
2
Lee, Wai Jin
2
Melewar, T. C.
2
O'Cass, Aron
2
Round, Griff
2
Sok, Phyra
2
Wallace, Elaine
2
Abimbola, Temi
1
Alexander, Nicholas
1
Alpert, Frank
1
Andrews, Lynda
1
Balakrishnan, Melodena Stephens
1
Bang, Nguyen
1
Bendisch, Franziska
1
Bergami, Massimo
1
Bian, Xuemei
1
Birgelen, Marcel van
1
Brexendorf, Tim Oliver
1
Brodie, Roderick J.
1
Brown, Mark
1
Bruhn, Manfred
1
Burmann, Christoph
1
Burt, Steven
1
Canniford, Robin
1
Chang, Chia-chi
1
Chen, Chia-yi
1
Chen, Ming-yi
1
Christodoulides, George
1
Chu, Po-young
1
Coleman, Darren Andrew
1
Collins, Alan M.
1
Confos, Nicolla
1
Cronin, James Martin
1
Das, Enny
1
Davari, Arezoo
1
Davis, Teresa
1
more ...
less ...
Published in...
All
European journal of marketing : EJM
3
Source
All
ECONIS (ZBW)
3
Showing
1
-
3
of
3
Sort
Relevance
Date (newest first)
Date (oldest first)
1
Consumers' self-congruence with a "Liked" brand : cognitive network influence and brand outcomes
Wallace, Elaine
;
Buil, Isabel
;
De Chernatony, Leslie
- In:
European journal of marketing : EJM
51
(
2017
)
2
,
pp. 367-390
Persistent link: https://www.econbiz.de/10011661710
Saved in:
2
B2B service brand identity and brand performance : an empirical investigation in the UK's B2B IT services sector
Coleman, Darren Andrew
;
De Chernatony, Leslie
; …
- In:
European journal of marketing : EJM
49
(
2015
)
7/8
,
pp. 1139-1162
Persistent link: https://www.econbiz.de/10011338809
Saved in:
3
Service employee clusters in banking : exploring Ind’s typology considering behaviour, commitment and attitude about leadership
Wallace, Elaine
;
De Chernatony, Leslie
;
Buil, Isabel
- In:
European journal of marketing : EJM
47
(
2013
)
11/12
,
pp. 1781-1803
Persistent link: https://www.econbiz.de/10010205982
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->