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~language:"eng"
~subject:"Relationship marketing"
~subject:"Strategisches Management"
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Relationship marketing
Strategisches Management
Consumer behaviour
2,021
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Innovation
864
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720
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720
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659
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614
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569
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569
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328
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Brenes, Esteban R.
9
Ko, Eunju
8
Balaji, M. S.
7
Kim, Kyung Hoon
7
Roy, Sanjit
6
Ciravegna, Luciano
5
Gupta, Suraksha
5
Gustafsson, Anders
5
Kohtamäki, Marko
5
McLean, Graeme J.
5
Parida, Vinit
5
Sharma, Piyush
5
Veloutsou, Cleopatra
5
Wincent, Joakim
5
Agnihotri, Raj
4
Akter, Shahriar
4
Babin, Barry J.
4
Chebat, Jean-Charles
4
Mandler, Timo
4
Morgan, Todd
4
Naudé, Peter
4
Noble, Stephanie M.
4
Valette-Florence, Pierre
4
Vrontis, Demetris
4
Wünderlich, Nancy V.
4
Aiello, Gaetano
3
Al-Tabbaa, Omar
3
Amankwah-Amoah, Joseph
3
Andreini, Daniela
3
Bartikowski, Boris
3
Black, Iain
3
Burström, Thommie
3
Cavusgil, Erin
3
Chang, Woojung
3
Chung, Henry F. L.
3
Diamantopoulos, Adamantios
3
Donthu, Naveen
3
Filieri, Raffaele
3
Garrett, Tony C.
3
Gounaris, Spiros
3
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Published in...
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Journal of business research : JBR
927
Global journal of business research : GJBR
20
Die Unternehmung : Swiss journal of business research and practice ; Organ der Schweizerischen Gesellschaft für Betriebswirtschaft (SGB)
11
Schmalenbach journal of business research : SBUR
4
Source
All
ECONIS (ZBW)
962
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1
The implications of multi-sided platforms in managing digital business ecosystems
Suuronen, Sami
;
Ukko, Juhani
;
Saunila, Minna
;
Rantala, Tero
- In:
Journal of business research : JBR
175
(
2024
),
pp. 1-14
Persistent link: https://www.econbiz.de/10014549650
Saved in:
2
Consumer engagement through corporate social responsibility communication on social media : evidence from Facebook and Instagram Bank Accounts
Macca, Luca Simone
;
Ballerini, Jacopo
;
Santoro, Gabriele
; …
- In:
Journal of business research : JBR
172
(
2024
),
pp. 1-17
Persistent link: https://www.econbiz.de/10014547405
Saved in:
3
Curbing customer-to-customer misbehavior contagion in the sharing economy
Danatzis, Ilias
;
Möller-Herm, Jana
;
Herm, Steffen
- In:
Journal of business research : JBR
173
(
2024
),
pp. 1-14
Persistent link: https://www.econbiz.de/10014547914
Saved in:
4
Dynamic strategic marketing planning : the paradox of concurrently reconfiguring and implementing strategic marketing planning
Theoharakis, Vasilis
;
Zheng, Yuyan
;
Zhang, Long
- In:
Journal of business research : JBR
174
(
2024
),
pp. 1-11
Persistent link: https://www.econbiz.de/10014548081
Saved in:
5
The role of services in creating brand loyalty for B2B manufacturers
Raddats, Chris
;
Roper, Stuart
;
Ashman, Rachel
- In:
Journal of business research : JBR
174
(
2024
),
pp. 1-13
Persistent link: https://www.econbiz.de/10014549097
Saved in:
6
Emotional arousal in customer experience : a dynamic view
Caruelle, Delphine
;
Shams, Poja
;
Gustafsson, Anders
; …
- In:
Journal of business research : JBR
170
(
2024
),
pp. 1-12
Persistent link: https://www.econbiz.de/10014535197
Saved in:
7
Transform to adapt or resilient by design? : how organizations can foster resilience through business model transformation
Grego, Marica
;
Magnani, Giovanna
;
Denicolai, Stefano
- In:
Journal of business research : JBR
171
(
2024
),
pp. 1-16
Persistent link: https://www.econbiz.de/10014536001
Saved in:
8
You fooled me, so I'll tell you about myself! : personnel-related brand betrayal experiences and disclosure of personal information
Teck Ming Tan
;
Salo, Jari
;
Aspara, Jaakko
- In:
Journal of business research : JBR
171
(
2024
),
pp. 1-13
Persistent link: https://www.econbiz.de/10014536191
Saved in:
9
Alliance management capability and SMEs' international expansion : the role of innovation pathways
Al-Tabbaa, Omar
;
Zahoor, Nadia
- In:
Journal of business research : JBR
171
(
2024
),
pp. 1-16
Persistent link: https://www.econbiz.de/10014536193
Saved in:
10
A dynamic, relational approach to B2B customer experience : a customer-centric perspective from a longitudinal investigation
Gounaris, Spiros
;
Almoraish, Ahmed
- In:
Journal of business research : JBR
177
(
2024
),
pp. 1-17
Persistent link: https://www.econbiz.de/10014550954
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