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Kaynak, Erdener
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Journal of euro-marketing
246
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OLC EcoSci
246
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1
Cross-Cultural Markets and Consumer Behaviors: The Case of China and Turkey
Lisa Chu-Weininger, Ming
;
Weininger, Michael
- In:
Journal of euro-marketing
18
(
2009
)
3
,
pp. 189
Persistent link: https://www.econbiz.de/10008306394
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2
A Consideration Set Based Model for Forecasting Sales in China
Leblanc, Ronald
- In:
Journal of euro-marketing
18
(
2009
)
3
,
pp. 183-188
Persistent link: https://www.econbiz.de/10008306395
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3
The Current State of Protection of European Trademark Rights in China
Cheung, Yu Ha
;
Tang, Lai Man
;
Wong, Yin
- In:
Journal of euro-marketing
18
(
2009
)
3
,
pp. 169-182
Persistent link: https://www.econbiz.de/10008306396
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4
Attitude Toward Counterfeits and Ethnic Groups: Comparing Chinese and Western Consumers Purchasing Counterfeits
Kwong, Kenneth
;
Yu, William
;
Leung, John
;
Wang, Kan
- In:
Journal of euro-marketing
18
(
2009
)
3
,
pp. 157-168
Persistent link: https://www.econbiz.de/10008306397
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5
The Application of Performance Management in the Salesforce: A Chinese and Romanian Perspective
Cheung, Yu Ha
;
Florea, Liviu
- In:
Journal of euro-marketing
18
(
2009
)
3
,
pp. 139-156
Persistent link: https://www.econbiz.de/10008306398
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6
In Hong Kong, Looking Toward the Growing European Union
Herndon, Neil
- In:
Journal of euro-marketing
18
(
2009
)
3
,
pp. 135-138
Persistent link: https://www.econbiz.de/10008306399
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7
A Review of “The Point of the Deal: How to Negotiate When “Yes” is Not Enough”
Cellich, Claude
- In:
Journal of euro-marketing
18
(
2009
)
2
,
pp. 133
Persistent link: https://www.econbiz.de/10008267004
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8
Customer-Based Brand Equity for Global Brands: A Multinational Approach
Atilgan, Eda
;
Akinci, Serkan
;
Aksoy, Safak
;
Kaynak, Erdener
- In:
Journal of euro-marketing
18
(
2009
)
2
,
pp. 115-132
Persistent link: https://www.econbiz.de/10008267005
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9
Brand Choice Modeling Based on Diary Mode Panel Data: A Model of Choice Decision in Turkish Cola Market
Kaya, Tolga
;
Ulengin, Burc
- In:
Journal of euro-marketing
18
(
2009
)
2
,
pp. 101-114
Persistent link: https://www.econbiz.de/10008267006
Saved in:
10
Cooperation With Competitors and Internationalization: Evidence From the West Coast of Finland
Vanyushyn, Vladimir
;
Holmlund, Maria
;
Kock, Soren
- In:
Journal of euro-marketing
18
(
2009
)
2
,
pp. 89-100
Persistent link: https://www.econbiz.de/10008267007
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