//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~person:"Abernethy, Avery M."
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: "Journal of advertising : official publication of the American Academy of Advertising."
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Advertising
1
Empirical method
1
Empirische Methode
1
Forschung
1
Forschungsdaten
1
Information dissemination
1
Informationsverbreitung
1
Market research
1
Marktforschung
1
Research
1
Research data
1
Werbung
1
more ...
less ...
Online availability
All
Undetermined
1
Type of publication
All
Article
5
Type of publication (narrower categories)
All
Article in journal
1
Aufsatz in Zeitschrift
1
Language
All
Undetermined
4
English
1
Author
All
Abernethy, Avery M.
Chang, Chingching
19
Dahlén, Micael
16
Stafford, Marla Royne
14
Eisend, Martin
13
Burton, Scot
12
Carlson, Les
12
Li, Hairong
12
Laczniak, Russell N.
11
Rosengren, Sara
11
Kees, Jeremy
10
Muehling, Darrel D.
10
Nelson, Michelle R.
8
Phillips, Barbara J.
8
Haley, Eric
7
Huh, Jisu
7
Hung, Kineta
7
Kim, Jooyoung
7
Reid, Leonard N.
7
Royne, Marla
7
Stern, Barbara B.
7
Yoon, Sukki
7
Ashley, Christy
6
Koslow, Scott
6
Lee, Wei-Na
6
Okazaki, Shintaro
6
Pelsmacker, Patrick de
6
Puntoni, Stefano
6
Putrevu, Sanjay
6
Taylor, Charles Raymond
6
Till, Brian D.
6
Yoon, Hye Jin
6
Zhou, Nan
6
Zinkhan, George M.
6
Choi, Yung Kyun
5
Franke, George R.
5
Gulas, Charles S.
5
LaTour, Michael S.
5
McQuarrie, Edward F.
5
Rifon, Nora J.
5
more ...
less ...
Published in...
All
Journal of advertising : official publication of the American Academy of Advertising
5
Source
All
OLC EcoSci
4
ECONIS (ZBW)
1
Showing
1
-
5
of
5
Sort
Relevance
Date (newest first)
Date (oldest first)
1
How researchers respond to replication requests revisited
Abernethy, Avery M.
;
Keel, Astrid L.
- In:
Journal of advertising : official publication of the …
45
(
2016
)
1
,
pp. 13-18
Persistent link: https://www.econbiz.de/10011453835
Saved in:
2
ARTICLES - Effective Consumer Protection or Benign Neglect? A Model of Television Infomercial Clearance
Wicks, Jan LeBlanc
;
Abernethy, Avery M.
- In:
Journal of advertising : official publication of the …
30
(
2001
)
1
,
pp. 41-54
Persistent link: https://www.econbiz.de/10008119745
Saved in:
3
BOOK REVIEW - Analyzing Media Messages: Using Quantitative Content Analysis in Research, Lawrence Erlbaum Associates: Mahwah, New Jersey, 1998
Riffe, Daniel
;
Lacy, Stephen
;
Fico, Frederick G.
; …
- In:
Journal of advertising : official publication of the …
29
(
2000
)
2
,
pp. 77
Persistent link: https://www.econbiz.de/10008120134
Saved in:
4
BOOK REVIEW - Analyzing Media Messages: Using Quantitative Content Analysis in Research, Lawrence Erlbaum Associates: Mahwah, New Jersey, 1998
Riffe, Daniel
;
Lacy, Stephen
;
Fico, Frederick G.
; …
- In:
Journal of advertising : official publication of the …
29
(
2000
)
2
,
pp. 77
Persistent link: https://www.econbiz.de/10008120141
Saved in:
5
The Information Content of Advertising: A Meta-Analysis
Abernethy, Avery M.
;
Franke, George R.
- In:
Journal of advertising : official publication of the …
25
(
1996
)
2
,
pp. 1-18
Persistent link: https://www.econbiz.de/10008123883
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->