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~person:"Ahlbom, Carl-Philip"
~person:"Nordfält, Jens"
~person:"Weinberg, Peter"
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Search: subject_exact:"Verkaufsraumgestaltung"
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Ladengestaltung
11
Store design
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Ahlbom, Carl-Philip
Nordfält, Jens
Weinberg, Peter
Grewal, Dhruv
13
Roggeveen, Anne L.
9
Campo, Katia
8
Breugelmans, Els
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Journal of retailing
4
Electronic retailing
1
Handbuch Handel : Strategien - Perspektiven - internationaler Wettbewerb
1
Journal of business research : JBR
1
Journal of marketing research
1
Quantitative Marketingforschung in Deutschland : Festschrift für Klaus Peter Kaas zum 65. Geburtstag
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Review of marketing research
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Werbe- und Markenforschung : Meilensteine - State of the art - Perspektiven ; Günter Schweiger zum 65. Geburtstag
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ECONIS (ZBW)
11
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1
The impact of in-store inspirational (vs. deal-oriented) communication on spending : the importance of activating consumption goal completion
Grewal, Dhruv
;
Ahlbom, Carl-Philip
;
Noble, Stephanie M.
; …
- In:
Journal of marketing research
60
(
2023
)
6
,
pp. 1071-1094
Persistent link: https://www.econbiz.de/10014427276
Saved in:
2
Leveraging in-store sechnology and AI : increasing customer and employee efficiency and enhancing their experiences
Grewal, Dhruv
;
Benoit, Sabine
;
Noble, Stephanie M.
; …
- In:
Journal of retailing
99
(
2023
)
4
,
pp. 487-504
Persistent link: https://www.econbiz.de/10014465640
Saved in:
3
In-store endcap projections and their effect on sales
Schweiger, Elisa B.
;
Ahlbom, Carl-Philip
;
Nordfält, Jens
; …
- In:
Journal of retailing
99
(
2023
)
1
,
pp. 5-16
Persistent link: https://www.econbiz.de/10014283353
Saved in:
4
How product-environment brightness contrast and product disarray impact consumer choice in retail environments
Reynolds-McIlnay, Ryann
;
Morrin, Maureen
;
Nordfält, Jens
- In:
Journal of retailing
93
(
2017
)
3
,
pp. 266-282
Persistent link: https://www.econbiz.de/10011744775
Saved in:
5
Does the presence of a mannequin head change shopping behavior?
Lindström, Annika
;
Berg, Hanna
;
Nordfält, Jens
; …
- In:
Journal of business research : JBR
69
(
2016
)
2
,
pp. 517-524
Persistent link: https://www.econbiz.de/10011435958
Saved in:
6
Do digital displays enhance sales? : role of retail format and message content
Roggeveen, Anne L.
;
Nordfält, Jens
;
Grewal, Dhruv
- In:
Journal of retailing
92
(
2016
)
1
,
pp. 122-131
Persistent link: https://www.econbiz.de/10011484113
Saved in:
7
Insights from in-store marketing experiments
Nordfält, Jens
;
Grewal, Dhruv
;
Roggeveen, Anne L.
; …
-
2014
Persistent link: https://www.econbiz.de/10010424895
Saved in:
8
Ladengestaltung - Grundlagen und Konzepte
Weinberg, Peter
;
Purper, Guido
- In:
Handbuch Handel : Strategien - Perspektiven - …
,
(pp. 657-670)
.
2006
Persistent link: https://www.econbiz.de/10003276148
Saved in:
9
Erlebnisorientierte Einkaufsstättengestaltung im stationären und virtuellen Einzelhandel
Weinberg, Peter
;
Diehl, Sandra
- In:
Werbe- und Markenforschung : Meilensteine - State of …
,
(pp. 245-273)
.
2006
Persistent link: https://www.econbiz.de/10003415952
Saved in:
10
Multimodale Erlebnisvermittlung am Point of Sale - eine empirische Analyse am Beispiel eines Reisebüros
Weinberg, Peter
;
Salzmann, Ralph
- In:
Quantitative Marketingforschung in Deutschland : …
,
(pp. 103-121)
.
2005
Persistent link: https://www.econbiz.de/10003289157
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