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~person:"Al-Husan, Faten Baddar"
~person:"Pardo, Catherine"
~source:"econis"
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Search: subject_exact:"Key-Account-Management"
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Key account management
18
Key-Account-Management
13
Beziehungsmarketing
4
Relationship marketing
4
Effectiveness
3
Lieferantenmanagement
3
Supplier relationship management
3
Emerging economies
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Key account manager
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Al-Husan, Faten Baddar
Pardo, Catherine
Ivens, Björn Sven
16
Zupancic, Dirk
15
Belz, Christian
12
Sieck, Hartmut
11
Cheverton, Peter
9
Müllner, Markus
9
Senn, Christoph
9
Homburg, Christian
8
Jensen, Ove
7
Niersbach, Barbara
7
Ryals, Lynette J.
7
Sidow, Hans D.
7
Tzempelikos, Nektarios
7
Wilson, Kevin
7
Yip, George S.
7
Gounaris, Spiros
6
Woodburn, Diana
6
Salojärvi, Hanna
5
Schlüter, Andrea
5
Storbacka, Kaj
5
Biesel, Hartmut H.
4
Davies, Iain A.
4
Guenzi, Paolo
4
Guesalaga, Rodrigo
4
Heinrich, Stephan
4
Lacoste, Sylvie
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Ojasalo, Jukka
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Richards, Keith A.
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Schiele, Holger
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Wengler, Stefan
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Davies, Mark
3
Dekker, David J.
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Droll, Mathias
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Jones, Eli
3
Leischnig, Alexander
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Lenney, Peter
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Industrial marketing management : the international journal for industrial and high-tech firms
13
Marketing review St. Gallen : Marketingfachzeitschrift für Theorie & Praxis
2
The journal of business & industrial marketing
2
The IMP journal
1
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ECONIS (ZBW)
USB Cologne (EcoSocSci)
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1
An identity perspective of key account managers as paradoxical relationship managers
Pardo, Catherine
;
Ivens, Björn Sven
;
Niersbach, Barbara
- In:
Industrial marketing management : the international …
89
(
2020
),
pp. 355-372
Persistent link: https://www.econbiz.de/10012290742
Saved in:
2
Key account managers' identification profiles and effectiveness : a fuzzy-set qualitative comparative analysis
Peters, Leonore
;
Ivens, Björn Sven
;
Pardo, Catherine
- In:
Industrial marketing management : the international …
107
(
2022
),
pp. 253-365
Persistent link: https://www.econbiz.de/10014230692
Saved in:
3
Key account management formalization and effectiveness : a fuzzy-set qualitative comparative analysis
Feste, Jasmin
;
Ivens, Björn Sven
;
Pardo, Catherine
- In:
Industrial marketing management : the international …
107
(
2022
),
pp. 450-465
Persistent link: https://www.econbiz.de/10014230730
Saved in:
4
Key account management as a firm capability
Ivens, Björn Sven
;
Leischnig, Alexander
;
Pardo, Catherine
- In:
Industrial marketing management : the international …
74
(
2018
),
pp. 39-49
Persistent link: https://www.econbiz.de/10011942229
Saved in:
5
The role of senior executives in managing key customers in Arab context
AlHussan, Fawaz Baddar
;
Al-Husan, Faten Baddar
; …
- In:
The journal of business & industrial marketing
32
(
2017
)
6
,
pp. 825-835
Persistent link: https://www.econbiz.de/10011773467
Saved in:
6
Identification as a challenge in key account management : conceptual foundations and a qualitative study
Peters, Leonore
;
Ivens, Björn Sven
;
Pardo, Catherine
- In:
Industrial marketing management : the international …
90
(
2020
),
pp. 300-313
Persistent link: https://www.econbiz.de/10012322079
Saved in:
7
Key account selection as a political process : conceptual foundation and exploratory investigation
Feste, Jasmin
;
Ivens, Björn Sven
;
Pardo, Catherine
- In:
Industrial marketing management : the international …
90
(
2020
),
pp. 417-434
Persistent link: https://www.econbiz.de/10012372700
Saved in:
8
Firm-internal key account management networks : framework, case study, avenues for future research
Ivens, Björn Sven
;
Pardo, Catherine
;
Niersbach, Barbara
; …
- In:
Industrial marketing management : the international …
58
(
2016
),
pp. 102-113
Persistent link: https://www.econbiz.de/10011549373
Saved in:
9
Managerial implications of research on inter-organizational interfaces : the case of key account management
Ivens, Björn Sven
;
Pardo, Catherine
- In:
The IMP journal
10
(
2016
)
1
,
pp. 25-49
Persistent link: https://www.econbiz.de/10011895390
Saved in:
10
Key account management : selling? : providing services? ... : or both?
Ivens, Björn Sven
;
Niersbach, Barbara
;
Pardo, Catherine
- In:
Marketing review St. Gallen : Marketingfachzeitschrift …
32
(
2015
)
6
,
pp. 70-78
Persistent link: https://www.econbiz.de/10011559972
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