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Amar, Moty
Woodside, Arch G.
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Yi, Youjae
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To protect and support : why would consumers find foods tastier if these foods help support a desired self-identity
Tal, Aner
;
Gvili, Yaniv
;
Amar, Moty
- In:
Psychology & marketing
39
(
2022
)
4
,
pp. 701-714
Persistent link: https://www.econbiz.de/10013165426
Saved in:
2
The influence of companies' moral associations on the product consumption experience : the role of moral disgust
Tal, Aner
;
Gvili, Yaniv
;
Amar, Moty
- In:
Psychology & marketing
39
(
2022
)
10
,
pp. 1871-1887
Persistent link: https://www.econbiz.de/10013465122
Saved in:
3
To protect and support : Why would consumers find foods tastier if these foods help support a desired self‐identity
Tal, Aner
;
Gvili, Yaniv
;
Amar, Moty
- In:
Psychology & Marketing
39
(
2021
)
4
,
pp. 701-714
Persistent link: https://www.econbiz.de/10012808563
Saved in:
4
Moving up in taste : enhanced projected taste and freshness of moving food products
Gvili, Yaniv
;
Tal, Aner
;
Amar, Moty
;
Wansink, Brian
- In:
Psychology & marketing
34
(
2017
)
7
,
pp. 671-683
Persistent link: https://www.econbiz.de/10011738048
Saved in:
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