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~person:"Ameen, Nisreen"
~subject:"Automatisierung"
~subject:"Social Web"
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Ameen, Nisreen
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Toward advancing theory on creativity in marketing and artificial intelligence
Ameen, Nisreen
;
Sharma, Gagan Deep
;
Tarba, Shlomo Yedidia
; …
- In:
Psychology & marketing
39
(
2022
)
9
,
pp. 1802-1825
Persistent link: https://www.econbiz.de/10013465117
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2
It's all part of the customer journey : the impact of augmented reality, chatbots, and social media on the body image and self-esteem of Generation Z female consumers
Ameen, Nisreen
;
Hwa, Jacky Cheah Jun
;
Kumar, Satish
- In:
Psychology & marketing
39
(
2022
)
11
,
pp. 2110-2129
Persistent link: https://www.econbiz.de/10013465147
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