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~person:"Bauer, Hans H."
~person:"Mattila, Anna S."
~subject:"Consumer behaviour"
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Consumer behaviour
Konsumentenverhalten
172
Deutschland
49
Germany
48
Beziehungsmarketing
39
Relationship marketing
39
Customer satisfaction
27
Dienstleistungsqualität
27
Kundenzufriedenheit
27
Service quality
27
Theorie
20
Theory
20
Beschwerdemanagement
18
Complaint management
18
Gastronomie
16
Online retailing
16
Online-Handel
16
Restaurant industry
16
Advertising effects
15
Corporate Social Responsibility
15
Corporate social responsibility
15
Emotion
15
Experiment
15
Werbewirkung
15
Brand management
13
Markenführung
13
Preismanagement
12
Pricing strategy
12
Brand image
11
Estimation
11
Hotel industry
11
Hotellerie
11
Markenimage
11
Schätzung
11
E-commerce
10
Electronic Commerce
10
Confidence
9
Internet
9
Internet marketing
9
Marketing management
9
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Undetermined
65
Free
2
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Article
125
Book / Working Paper
47
Type of publication (narrower categories)
All
Article in journal
112
Aufsatz in Zeitschrift
112
Graue Literatur
35
Non-commercial literature
35
Arbeitspapier
30
Working Paper
30
Aufsatz im Buch
12
Book section
12
Aufsatzsammlung
5
Collection of articles of several authors
4
Sammelwerk
4
Hochschulschrift
3
Thesis
3
Systematic review
2
Übersichtsarbeit
2
Bibliografie enthalten
1
Bibliography included
1
Case study
1
Fallstudie
1
Handbook
1
Handbuch
1
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Language
All
English
104
German
68
Author
All
Bauer, Hans H.
Mattila, Anna S.
Han, Heesup
115
Belk, Russell W.
107
Grunert, Klaus G.
94
Lusk, Jayson L.
82
Phau, Ian
80
Huber, Frank
79
Gierl, Heribert
78
Herrmann, Andreas
76
Usman, Osly
76
Sheth, Jagdish N.
74
Wiedmann, Klaus-Peter
73
Grewal, Dhruv
69
Khare, Arpita
69
Bagozzi, Richard P.
67
Dwivedi, Yogesh Kumar
66
Loureiro, Sandra Maria Correia
65
Nayga, Rodolfo M.
65
Foxall, Gordon R.
63
Wansink, Brian
63
Agarwal, Sumit
62
Septianto, Felix
62
Stavins, Joanna
61
Paul, Justin
58
Jang, Soocheong
57
Janssen, Maarten C. W.
55
Laroche, Michel
55
Verhoef, Peter C.
55
Ko, Eunju
54
Pelsmacker, Patrick de
54
Chintagunta, Pradeep K.
53
Thøgersen, John
53
Warlop, Luk
53
Rajagopal
51
Walsh, Gianfranco
51
Krishna, Aradhna
50
Rock, Bram de
48
Hollebeek, Linda D.
47
Kim, Jungkeun
47
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Published in...
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Reihe: Wissenschaftliche Arbeitspapiere / W / Institut für Marktorientierte Unternehmensführung, Universität Mannheim
26
International journal of hospitality management
25
Journal of business research : JBR
7
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
7
Reihe: Management-Know-how / M : praxisnah und aktuell
7
The journal of services marketing
7
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
6
Cornell hospitality quarterly : CQ
5
Journal of hospitality marketing & management
5
International journal of contemporary hospitality management
4
Journal of service management
4
Marketing : ZFP ; journal of research and management
4
The Cornell hospitality quarterly
4
Arbeitspapier / Institut für Marketing, Universität Mannheim
3
Jahrbuch der Absatz- und Verbrauchsforschung
3
Erlebniskommunikation : Erfolgsfaktoren für die Marketingpraxis
2
Gabler Edition Wissenschaft
2
Journal of retailing and consumer services
2
Journal of revenue and pricing management
2
Journal of service research
2
Journal of service research : JSR
2
Journal of travel and tourism marketing
2
Services marketing quarterly
2
Strategien und Trends im Handelsmanagement : disziplinenübergreifende Herausforderungen und Lösungsansätze ; Festschrift für Professor Dr. Dr. h.c. Erich Greipl
2
Automobilmarktforschung : Nutzenorientierung von Pkw-Herstellern
1
Classification - the ubiquitous challenge : proceedings of the 28th annual conference of the Gesellschaft für Klassifikation e.V., University of Dortmund, March 9 - 11, 2004 ; with 108 tables
1
Consumer-brand relationships : theory and practice
1
Customer retention in the automotive industry : quality, satisfaction and loyalty
1
Die Betriebswirtschaft : DBW
1
Erfolgsfaktoren der Markenführung : Know-how aus Forschung und Management
1
European journal of marketing
1
European retail research
1
Gabler Edition Wissenschaft / Schriftenreihe des Instituts für Marktorientierte Unternehmensführung (IMU), Universität Mannheim
1
Handbuch Multi-Channel-Marketing
1
Handelsforschung
1
International journal of revenue management : IJRM
1
Journal of business economics : JBE
1
Journal of business ethics : JOBE
1
Journal of financial services marketing : JFSM
1
Journal of marketing theory and practice
1
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ECONIS (ZBW)
172
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1
The effects of message framing in CSR advertising on consumers' emotions, attitudes, and behavioral intentions
Stadlthanner, Katja Anna
;
Andreu, Luisa
;
Ribeiro, …
- In:
Journal of hospitality marketing & management
31
(
2022
)
7
,
pp. 777-796
Persistent link: https://www.econbiz.de/10013357136
Saved in:
2
Does crowdsourcing necessarily lead to brand engagement? : the role of crowdsourcing cues and relationship norms on customer-brand relationships
Herter, Márcia Maurer
;
Shuqair, Saleh
;
Pinto, Diego Costa
- In:
The journal of product & brand management
32
(
2023
)
7
,
pp. 988-1004
Persistent link: https://www.econbiz.de/10014334390
Saved in:
3
Corporate sociopolitical activism (CSA) : the role of perceived impact on consumer response to contribution type
Atanga, Barbara Apaalabono
;
Mattila, Anna S.
- In:
International journal of hospitality management
113
(
2023
),
pp. 1-8
Persistent link: https://www.econbiz.de/10014325587
Saved in:
4
Cross-category add-on bundling : impact of the consumption nature of bundled products on discount framing effectiveness
Song, Myungkeun
;
Noone, Breffni M.
;
Mattila, Anna S.
- In:
Journal of travel research : a quarterly publication of …
62
(
2023
)
1
,
pp. 197-216
Persistent link: https://www.econbiz.de/10014245298
Saved in:
5
Generation influences perceived coolness but not favorable attitudes toward cool hotel brands
Chen, Feier
;
Quadri-Felitti, Donna
;
Mattila, Anna S.
- In:
The Cornell hospitality quarterly
64
(
2023
)
1
,
pp. 95-103
Persistent link: https://www.econbiz.de/10014229652
Saved in:
6
The effect of smart shopper self-perceptions on word-of-mouth behaviors in the loyalty reward program context
Hwang, Yoo Hee
;
Mattila, Anna S.
- In:
Journal of hospitality & tourism research : JHTR ; the …
46
(
2022
)
2
,
pp. 243-266
Persistent link: https://www.econbiz.de/10012800229
Saved in:
7
Understanding guests' evaluation of green hotels : the interplay between willingness to sacrifice for the environment and intent vs. quality-based market signals
Chen, Qimei
;
Hu, Miao
;
He, Yi
;
Lin, Ingrid
;
Mattila, Anna S.
- In:
International journal of hospitality management
104
(
2022
),
pp. 1-12
Persistent link: https://www.econbiz.de/10013255925
Saved in:
8
Retail crowding : meta-analysis of contextual and cultural moderators
Santini, Fernando de Oliveira
;
Ladeira, Wagner Junior
; …
- In:
Marketing intelligence & planning
40
(
2022
)
1
,
pp. 57-71
Persistent link: https://www.econbiz.de/10013172890
Saved in:
9
The joint influence of the timing and framing of an online upselling message on consumer perceptions : the roles of construal level and reactance
Denizci Guillet, Basak
;
Mattila, Anna S.
;
Peng, Zixi
; …
- In:
International journal of contemporary hospitality management
34
(
2022
)
7
,
pp. 2516-2534
Persistent link: https://www.econbiz.de/10013412655
Saved in:
10
Using mindsets to boost health : how construal level and goal pursuit shape health message effectiveness on cessation behaviors
Herter, Márcia Maurer
;
Borges, Adilson
;
Pinto, Diego Costa
- In:
European journal of marketing
56
(
2022
)
12
,
pp. 3197-3226
Persistent link: https://www.econbiz.de/10013457425
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