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~person:"Billore, Aditya"
~person:"Strong, Carolyn"
~subject:"Altruism"
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Journal of strategic marketing
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I complain for your good? : re-examining consumer advocacy
Jayasimha, K. R.
;
Billore, Aditya
- In:
Journal of strategic marketing
24
(
2016
)
5
,
pp. 360-376
Persistent link: https://www.econbiz.de/10011637332
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Examining the boundary conditions of customer citizenship behaviour : a focus on consumption ritual
Gilde, Christian
;
Pace, Stefano
;
Pervan, Simon J.
; …
- In:
Journal of strategic marketing
19
(
2011
)
7
,
pp. 619-631
Persistent link: https://www.econbiz.de/10009533066
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