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~person:"Blichfeldt, Bodil Stilling"
~subject:"Brand management"
~subject:"Designation of origin"
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"Do it to Denmark" : a case study on viral processes in marketing messages
Blichfeldt, Bodil Stilling
;
Smed, Karina M.
- In:
Journal of vacation marketing : an international journal
21
(
2015
)
3
,
pp. 289-301
Persistent link: https://www.econbiz.de/10011403681
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