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~person:"Challagalla, Goutam"
~subject:"United States"
~type_genre:"Aufsatz in Zeitschrift"
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Search: subject_exact:"IT-gestütztes Marketing"
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Betriebliches Bildungsmanagement
1
Computer-assisted marketing
1
Distribution channel
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Employer-provided training
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IT-gestütztes Marketing
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Online retailing
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Online-Handel
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The journal of personal selling & sales management : JPSSM
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Characteristics that enhance training effectiveness in implementing technological change in sales strategy : a field-based exploratory study
Sarin, Shikhar
;
Sego, Trina
;
Kohli, Ajay Kumar
; …
- In:
The journal of personal selling & sales management : JPSSM
30
(
2010
)
2
,
pp. 143-156
Persistent link: https://www.econbiz.de/10003981277
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