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~person:"Chikweche, Tendai"
~person:"Kaynak, Erdener"
~person:"Malhotra, Naresh K."
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Chikweche, Tendai
Kaynak, Erdener
Malhotra, Naresh K.
Cellich, Claude
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Journal of international consumer marketing
42
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All
OLC EcoSci
35
ECONIS (ZBW)
7
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1
The influence of ethnic identity on consumer behavior : Filipino and Lao consumers in Australia
Intharacks, Jamealla
;
Chikweche, Tendai
;
Stanton, John
- In:
Journal of international consumer marketing
35
(
2023
)
1
,
pp. 63-78
Persistent link: https://www.econbiz.de/10014321452
Saved in:
2
Innovative new product adoption of renewable energy mobility products at the bottom of the pyramid the case of Hamba, an integrated community-driven solution
Chikweche, Tendai
;
Bloemen, Shantha
;
Mwenye, Dorah
- In:
Journal of international consumer marketing
35
(
2023
)
2
,
pp. 194-214
Persistent link: https://www.econbiz.de/10014321466
Saved in:
3
Targeting the floating middle of pyramid consumers in Africa : revisiting marketing mix considerations
Chikweche, Tendai
;
Lappeman, James
;
Egan, Paul
- In:
Journal of international consumer marketing
34
(
2022
)
5
,
pp. 517-536
Persistent link: https://www.econbiz.de/10013465894
Saved in:
4
An investigation of bottom of pyramid consumers' motivation for participating in value co-creation
Chikweche, Tendai
;
Shindi, Jimmy
- In:
Journal of international consumer marketing
34
(
2022
)
4
,
pp. 394-412
Persistent link: https://www.econbiz.de/10013361577
Saved in:
5
Examining uncertainty avoidance, relationship quality, and customer loyalty in two cultures
Ndubisi, Nelson Oly
;
Malhotra, Naresh K.
;
Ulas, Dilber
; …
- In:
Journal of international consumer marketing
24
(
2012
)
5
,
pp. 320-337
Persistent link: https://www.econbiz.de/10009778699
Saved in:
6
Special issue: Cross-cultural/national issues in consumer behavior
Kaynak, Erdener
(
contributor
)
-
2012
Persistent link: https://www.econbiz.de/10009545389
Saved in:
7
Editorial
Kaynak, Erdener
- In:
Journal of international consumer marketing
24
(
2012
)
3
,
pp. 143-147
Persistent link: https://www.econbiz.de/10009974080
Saved in:
8
Editorial
Kaynak, Erdener
- In:
Journal of international consumer marketing
24
(
2012
)
4
,
pp. 228-232
Persistent link: https://www.econbiz.de/10010041549
Saved in:
9
Editorial
Kaynak, Erdener
- In:
Journal of international consumer marketing
24
(
2012
)
5
,
pp. 301-303
Persistent link: https://www.econbiz.de/10010051502
Saved in:
10
Examining Uncertainty Avoidance, Relationship Quality, and Customer Loyalty in Two Cultures
Ndubisi, Nelson Oly
;
Malhotra, Naresh K.
;
Ulas, Dilber
; …
- In:
Journal of international consumer marketing
24
(
2012
)
5
,
pp. 320-337
Persistent link: https://www.econbiz.de/10010051504
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