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~person:"Choe, Yeongbae"
~subject:"Consumer behaviour"
~subject:"Markenimage"
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Search: subject_exact:"Advertising effectiveness"
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Consumer behaviour
Markenimage
Advertising
3
Advertising effectiveness
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Advertising effects
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Destination management
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Destinationsmanagement
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Internet marketing
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Online-Marketing
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Tourism marketing
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Tourismusmarketing
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Konsumentenverhalten
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Choe, Yeongbae
Johnson, Garrett A.
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Lewis, Randall A.
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Wu, Linwan
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Ali, Mazhar
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Dodoo, Naa Amponsah
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Tipgomut, Pornchanoke
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Tourism analysis : an interdisciplinary tourism & hospitality journal
2
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ECONIS (ZBW)
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Prior experience and destination advertising response
Choe, Yeongbae
;
Stienmetz, Jason L.
;
Fesenmaier, Daniel R.
- In:
Tourism analysis : an interdisciplinary tourism & …
19
(
2014
)
3
,
pp. 351-359
Persistent link: https://www.econbiz.de/10010406841
Saved in:
2
Travel distance and response to destination advertising
Choe, Yeongbae
;
Stienmetz, Jason L.
;
Fesenmaier, Daniel R.
- In:
Tourism analysis : an interdisciplinary tourism & …
19
(
2014
)
4
,
pp. 531-539
Persistent link: https://www.econbiz.de/10010429782
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