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~person:"Dai, Bo"
~person:"Koskela-Huotari, Kaisa"
~subject:"Betriebliche Wertschöpfung"
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Betriebliche Wertschöpfung
Customer integration
2
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2
Value creation
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value creation
2
Beziehungsmarketing
1
Consumer behaviour
1
Institutional economics
1
Institutionenökonomik
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Relationship marketing
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Selbstbedienung
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Self-service
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Self-service technology
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actor-to-actor
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customer empowerment
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customer experience
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institutional work
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markets-as-practice
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other customers
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self-determination theory
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service ecosystems
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value co-creation practices
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Dai, Bo
Koskela-Huotari, Kaisa
Hajli, Nick
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Zolfagharian, Mohammadali
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Journal of strategic marketing
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The efficacy of customer's voluntary use of self-service technology (SST) : a dual-study approach
Shin, Hyunju
;
Dai, Bo
- In:
Journal of strategic marketing
30
(
2022
)
8
,
pp. 723-745
Persistent link: https://www.econbiz.de/10013492887
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2
Extending actor participation in value creation : an institutional view
Wieland, Heiko
;
Koskela-Huotari, Kaisa
;
Vargo, Stephen L.
- In:
Journal of strategic marketing
24
(
2016
)
3/4
,
pp. 210-226
Persistent link: https://www.econbiz.de/10011591915
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