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~person:"Harrington, Robert J."
~person:"Hughes, Tim"
~subject:"Marketingtheorie"
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Search: subject_exact:"Service-Dominant Logic"
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Marketingtheorie
Service-Dominant Logic
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Customer integration
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Value creation
7
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5
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service-dominant logic
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Harrington, Robert J.
Hughes, Tim
Vargo, Stephen L.
24
Lusch, Robert F.
19
Akaka, Melissa Archpru
7
Grönroos, Christian
4
Gummerus, Johanna
4
Brodie, Roderick J.
3
Busser, James A.
3
Frow, Pennie
3
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Skålén, Per
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2
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Albinsson, Pia A.
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Alexander Joseph Ibnu Wibowo
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Andreini, Daniela
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Andreu, Luisa
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Ballantyne, David
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Barrutia, José M.
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International journal of contemporary hospitality management
1
International journal of hospitality management
1
Journal of business-to-business marketing
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Journal of marketing management : MM
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Marketing theory
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Marketing agency/client service-for-service provision in an age of digital transformation
Hughes, Tim
;
Vafeas, Mario
- In:
Journal of business-to-business marketing
26
(
2019
)
3/4
,
pp. 265-280
Persistent link: https://www.econbiz.de/10012196308
Saved in:
2
From goods-service logic to a memory-dominant logic : business logic evolution and application in hospitality
Harrington, Robert J.
;
Hammond, Rhonda K.
;
Ottenbacher, …
- In:
International journal of hospitality management
76
(
2019
)
1
,
pp. 252-260
Persistent link: https://www.econbiz.de/10011981996
Saved in:
3
Antecedents to value diminution : a dyadic perspective
Vafeas, Mario
;
Hughes, Tim
;
Hilton, Toni
- In:
Marketing theory
16
(
2016
)
4
,
pp. 469-491
Persistent link: https://www.econbiz.de/10011645950
Saved in:
4
Co-creation and higher order customer engagement in hospitality and tourism services : a critical review
Chathoth, Prakash K.
;
Ungson, Gerardo R.
;
Harrington, …
- In:
International journal of contemporary hospitality management
28
(
2016
)
2
,
pp. 222-245
Persistent link: https://www.econbiz.de/10011459755
Saved in:
5
Co-production and self-service : the application of Service-Dominant Logic
Hilton, Toni
;
Hughes, Tim
- In:
Journal of marketing management : MM
29
(
2013
)
7/8
,
pp. 861-881
Persistent link: https://www.econbiz.de/10009790970
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