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~person:"Hernant, Mikael"
~subject:"Consumer behaviour"
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Now what? : evaluating the sales effects of introducing an online store
Hernant, Mikael
;
Rosengren, Sara
- In:
Journal of retailing and consumer services
39
(
2017
),
pp. 305-313
Persistent link: https://www.econbiz.de/10011747904
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