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~person:"Hu, Tao"
~person:"Mele, Cristina"
~subject:"Marketing theory"
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Service-dominant logic
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Service-Dominant Logic
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Innovation
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Innovation management
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Innovationsmanagement
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Hu, Tao
Mele, Cristina
Vargo, Stephen L.
24
Lusch, Robert F.
19
Akaka, Melissa Archpru
7
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4
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Alexander Joseph Ibnu Wibowo
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Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
1
Journal of global marketing
1
Managing service quality : MSQ ; an international journal
1
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Exploring co-created service value and interactions of social commerce in China : a service-dominant logic perspective
Dai, Hua
;
Hu, Tao
;
Zhang, Yue
- In:
Journal of global marketing
32
(
2019
)
5
,
pp. 356-376
Persistent link: https://www.econbiz.de/10012201056
Saved in:
2
Integrative qualities and dimensions of social commerce : toward a unified view
Hu, Tao
;
Dai, Hua
;
Salam, A. F.
- In:
Information & management : the internat. journal of …
56
(
2019
)
2
,
pp. 249-270
Persistent link: https://www.econbiz.de/10011997635
Saved in:
3
Research traditions of innovation : goods-dominant logic, the resource-based approach, and service-dominant logic
Mele, Cristina
;
Colurcio, Maria
;
Russo Spena, Tiziana
- In:
Managing service quality : MSQ ; an international journal
24
(
2014
)
6
,
pp. 612-642
Persistent link: https://www.econbiz.de/10010526465
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