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~person:"Ivens, Björn Sven"
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Search: subject_exact:"Key-Account-Management"
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Key account management
16
Key-Account-Management
9
Beziehungsmarketing
3
Effectiveness
3
Lieferantenmanagement
3
Relationship marketing
3
Supplier relationship management
3
Identification
2
Integration
2
Key account manager
2
Kundengruppenmanagement
2
Research
2
Selling
2
Strategic account management
2
Verkauf
2
Alignment
1
B-to-B-Marketing
1
Bibliometrics
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Bibliometrie
1
Business-to-business marketing
1
Capabilities
1
Capability
1
Capability approach
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Capability-Ansatz
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Case studies
1
Commitment
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Corporate culture
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Deutschland
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Differentiation
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Dynamic capabilities
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Dynamic capability
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Dynamische Kompetenzen
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Firm-internal network
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Formalization
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Forschung
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Frame analysis
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English
16
German
2
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Ivens, Björn Sven
Zupancic, Dirk
22
Belz, Christian
18
Pardo, Catherine
16
Senn, Christoph
14
Cheverton, Peter
13
Müllner, Markus
13
Sieck, Hartmut
12
Homburg, Christian
10
Jensen, Ove
10
Tzempelikos, Nektarios
9
Gounaris, Spiros
8
Sidow, Hans D.
8
Woodburn, Diana
8
Yip, George S.
8
Biesel, Hartmut H.
7
Niersbach, Barbara
7
Ryals, Lynette J.
7
Wilson, Kevin
7
McDonald, Malcolm
6
Salojärvi, Hanna
6
Schlüter, Andrea
6
Storbacka, Kaj
6
Ebert, Heinz J.
5
Rogers, Beth
5
Wengler, Stefan
5
Capon, Noel
4
Davies, Iain A.
4
Dekker, David J.
4
Guenzi, Paolo
4
Guesalaga, Rodrigo
4
Heinrich, Stephan
4
Lacoste, Sylvie
4
Ojasalo, Jukka
4
Richards, Keith A.
4
Sainio, Liisa-Maija
4
Schiele, Holger
4
Al-Husan, Faten Baddar
3
Algesheimer, René
3
Arnold, Martin P.
3
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Industrial marketing management : the international journal for industrial and high-tech firms
12
Arbeitspapier / Universität Erlangen-Nürnberg, Betriebswirtschaftliches Institut, Lehrstuhl für Marketing
2
Marketing review St. Gallen : Marketingfachzeitschrift für Theorie & Praxis
2
The IMP journal
1
The journal of business & industrial marketing
1
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ECONIS (ZBW)
16
USB Cologne (EcoSocSci)
2
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1
The cultural factors in global account management : the case of Indian buyers and German suppliers
Kadam, Nayan
;
Niersbach, Barbara
;
Ivens, Björn Sven
- In:
The journal of business & industrial marketing
38
(
2023
)
2
,
pp. 353-366
Persistent link: https://www.econbiz.de/10013539270
Saved in:
2
Gender issues in key account management research : a systematic literature review and avenues for future research
Ivens, Björn Sven
- In:
Industrial marketing management : the international …
111
(
2023
),
pp. 81-96
Persistent link: https://www.econbiz.de/10014368324
Saved in:
3
An identity perspective of key account managers as paradoxical relationship managers
Pardo, Catherine
;
Ivens, Björn Sven
;
Niersbach, Barbara
- In:
Industrial marketing management : the international …
89
(
2020
),
pp. 355-372
Persistent link: https://www.econbiz.de/10012290742
Saved in:
4
Key account management configurations and their effectiveness : a quasi-replication and extension
Herhausen, Dennis
;
Ivens, Björn Sven
;
Spencer, Robert
; …
- In:
Industrial marketing management : the international …
101
(
2022
),
pp. 98-112
Persistent link: https://www.econbiz.de/10013197744
Saved in:
5
Key account managers' identification profiles and effectiveness : a fuzzy-set qualitative comparative analysis
Peters, Leonore
;
Ivens, Björn Sven
;
Pardo, Catherine
- In:
Industrial marketing management : the international …
107
(
2022
),
pp. 253-365
Persistent link: https://www.econbiz.de/10014230692
Saved in:
6
Key account management formalization and effectiveness : a fuzzy-set qualitative comparative analysis
Feste, Jasmin
;
Ivens, Björn Sven
;
Pardo, Catherine
- In:
Industrial marketing management : the international …
107
(
2022
),
pp. 450-465
Persistent link: https://www.econbiz.de/10014230730
Saved in:
7
Key account management as a firm capability
Ivens, Björn Sven
;
Leischnig, Alexander
;
Pardo, Catherine
- In:
Industrial marketing management : the international …
74
(
2018
),
pp. 39-49
Persistent link: https://www.econbiz.de/10011942229
Saved in:
8
Identification as a challenge in key account management : conceptual foundations and a qualitative study
Peters, Leonore
;
Ivens, Björn Sven
;
Pardo, Catherine
- In:
Industrial marketing management : the international …
90
(
2020
),
pp. 300-313
Persistent link: https://www.econbiz.de/10012322079
Saved in:
9
Key account selection as a political process : conceptual foundation and exploratory investigation
Feste, Jasmin
;
Ivens, Björn Sven
;
Pardo, Catherine
- In:
Industrial marketing management : the international …
90
(
2020
),
pp. 417-434
Persistent link: https://www.econbiz.de/10012372700
Saved in:
10
Firm-internal key account management networks : framework, case study, avenues for future research
Ivens, Björn Sven
;
Pardo, Catherine
;
Niersbach, Barbara
; …
- In:
Industrial marketing management : the international …
58
(
2016
),
pp. 102-113
Persistent link: https://www.econbiz.de/10011549373
Saved in:
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