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~person:"Johansson, Magnus"
~subject:"Betriebliche Wertschöpfung"
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Betriebliche Wertschöpfung
B-to-B-Marketing
3
Business-to-business marketing
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Preismanagement
2
Pricing strategy
2
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Johansson, Magnus
Keränen, Joona
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Kleinaltenkamp, Michael
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Innovation in pricing : contemporary theories and best practices
1
Journal of revenue and pricing management
1
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ECONIS (ZBW)
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1
Pricing processes in fast-paced business-to-business settings
Johansson, Magnus
- In:
Innovation in pricing : contemporary theories and best …
,
(pp. 205-218)
.
2018
Persistent link: https://www.econbiz.de/10011713294
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2
Value creation character and value assessment responsibility
Johansson, Magnus
;
Olsson, Göran
;
Andersson, Linn
- In:
Journal of revenue and pricing management
16
(
2017
)
1
,
pp. 56-75
Persistent link: https://www.econbiz.de/10011631941
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