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~person:"Krafft, Manfred"
~person:"Kumar, V."
~type_genre:"Collection of articles of several authors"
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Krafft, Manfred
Kumar, V.
Bruhn, Manfred
17
Homburg, Christian
16
Hinterhuber, Hans H.
8
Schwarz, Torsten
8
Hippner, Hajo
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Zeitschrift für Betriebswirtschaft / Special issue : ZfB
2
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ECONIS (ZBW)
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Customer engagement marketing
Palmatier, Robert W.
(
ed.
);
Kumar, V.
(
ed.
); …
-
2018
Persistent link: https://www.econbiz.de/10011671138
Saved in:
2
Kundenmanagement
Götz, Oliver
(
ed.
);
Jensen, Ove
(
contributor
); …
-
2011
Persistent link: https://www.econbiz.de/10009008795
Saved in:
3
Legends in marketing: V. Kumar
Kumar, V.
-
2012
Persistent link: https://www.econbiz.de/10010201420
Saved in:
4
Direct marketing
Krafft, Manfred
(
ed.
)
-
2007
Persistent link: https://www.econbiz.de/10003524549
Saved in:
5
Internationales Direktmarketing : Grundlagen, Best Practice, Marketingfakten
Krafft, Manfred
(
ed.
)
-
2006
-
2., überarb. und erw. Aufl.
Persistent link: https://www.econbiz.de/10003367717
Saved in:
6
Kundenkarten : Kundenkartenprogramme erfolgreich gestalten
Krafft, Manfred
(
contributor
)
-
2007
Persistent link: https://www.econbiz.de/10003485484
Saved in:
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