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~person:"Loureiro, Sandra Maria Correia"
~person:"Morschett, Dirk"
~subject:"Retail trade"
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Search: subject_exact:"Consumer Behaviour"
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Retail trade
Consumer behaviour
76
Konsumentenverhalten
76
Brand management
35
Markenführung
35
Brand image
26
Markenimage
26
Beziehungsmarketing
23
Relationship marketing
23
Einzelhandel
16
Brand
15
Markenartikel
15
Customer satisfaction
13
Kundenzufriedenheit
13
Social Web
13
Social web
13
Emotion
11
Viral marketing
10
Virales Marketing
10
Internet marketing
8
Online-Marketing
8
Customer engagement
7
Fashion
7
Mode
7
Marketing management
6
Marketingmanagement
6
Bibliometrics
5
Bibliometrie
5
Brand coolness
5
Corporate Social Responsibility
5
Corporate social responsibility
5
Customer integration
5
Dienstleistungsqualität
5
Kundenintegration
5
Luxury goods
5
Luxusgüter
5
Online retailing
5
Online-Handel
5
Service quality
5
Advertising
4
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Loureiro, Sandra Maria Correia
Morschett, Dirk
Grewal, Dhruv
25
Gázquez-Abad, Juan Carlos
23
Pantano, Eleonora
21
Martínez-López, Francisco J.
20
Schramm-Klein, Hanna
19
Das, Gopal
17
Swoboda, Bernhard
17
Gijsbrechts, Els
15
Zielke, Stephan
15
Roggeveen, Anne L.
14
Khare, Arpita
12
Rajagopal
12
Sands, Sean
12
Ailawadi, Kusum L.
11
Campo, Katia
11
Diallo, Mbaye Fall
11
Gil Saura, Irene
11
Nordfält, Jens
11
Chintagunta, Pradeep K.
10
Steinmann, Sascha
10
Teller, Christoph
10
Brengman, Malaika
9
Dennis, Charles
9
Rabinovich, Elliot
9
Richards, Timothy J.
9
Rudolph, Thomas
9
Stobart, Jon
9
Verhoef, Peter C.
9
Wagner, Gerhard
9
Willems, Kim
9
Bang, Nguyen
8
Chebat, Jean-Charles
8
Gielens, Katrijn
8
Ieva, Marco
8
Lévy Mangin, Jean-Pierre
8
Noble, Stephanie M.
8
Paul, Justin
8
Shy, Oz
8
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Marketing : ZFP ; journal of research and management
3
International journal of retail & distribution management
2
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
2
The international review of retail, distribution and consumer research
2
Business & society
1
EuroMed journal of business
1
Gabler Edition Wissenschaft
1
Handbook of research on applied data science and artificial intelligence in business and industry ; Volume 1
1
International journal of consumer studies
1
Journal of business research : JBR
1
Journal of retailing
1
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ECONIS (ZBW)
16
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1
Internet of things and consumer engagement on retail : state-of-the-art and future directions
Ajayi, Samson
;
Loureiro, Sandra Maria Correia
;
Langaro, …
- In:
EuroMed journal of business
18
(
2023
)
3
,
pp. 397-423
Persistent link: https://www.econbiz.de/10014380923
Saved in:
2
How augmented reality media richness influences consumer behaviour
Amorim, Inês Pessoa de
;
Guerreiro, João Pedro Silva …
- In:
International journal of consumer studies
46
(
2022
)
6
,
pp. 2351-2366
Persistent link: https://www.econbiz.de/10013412497
Saved in:
3
How escapism leads to behavioral intention in a virtual reality store with background music?
Loureiro, Sandra Maria Correia
;
Guerreiro, João Pedro …
- In:
Journal of business research : JBR
134
(
2021
),
pp. 288-300
Persistent link: https://www.econbiz.de/10012643762
Saved in:
4
AI meaning and applications in the consumer sector of retailing, hospitality, and tourism
Loureiro, Sandra Maria Correia
;
Ashfaq, Muhammad
; …
-
2021
Persistent link: https://www.econbiz.de/10013285701
Saved in:
5
Following up the article "effects of atmospherics on emotions and intention with respect to involvement in different shopping environments" by Loureiro, Koo, and Ribeiro
Loureiro, Sandra Maria Correia
;
Koo, Dong-Mo
- In:
Journal of global scholars of marketing science : …
28
(
2018
)
2
,
pp. 208-213
Persistent link: https://www.econbiz.de/10011891457
Saved in:
6
Exploring the attractiveness of manufacturer brands and retailer own-brands in supermarket context
Loureiro, Sandra Maria Correia
- In:
International journal of retail & distribution management
45
(
2017
)
10
,
pp. 1095-1113
Persistent link: https://www.econbiz.de/10011811544
Saved in:
7
Calibrating 30 years of experimental research : a meta-analysis of the atmospheric effects of music, scent, and color
Roschk, Holger
;
Loureiro, Sandra Maria Correia
; …
- In:
Journal of retailing
93
(
2017
)
2
,
pp. 228-240
Persistent link: https://www.econbiz.de/10011721817
Saved in:
8
Retailer corporate social responsibility is relevant to consumer behavior
Schramm-Klein, Hanna
;
Zentes, Joachim
;
Steinmann, Sascha
; …
- In:
Business & society
55
(
2016
)
4
,
pp. 550-575
Persistent link: https://www.econbiz.de/10011458654
Saved in:
9
Reducing the negative effect of consumer ethnocentrism on patronage behaviour at foreign retailers
Keane, Marta
;
Morschett, Dirk
- In:
Marketing : ZFP ; journal of research and management
38
(
2016
)
4
,
pp. 228-240
Persistent link: https://www.econbiz.de/10011602908
Saved in:
10
Establishment of online shops by SME retailers and wholesalers : a rational decision or institutional pressure?
Morschett, Dirk
;
Schu, Matthias
- In:
Marketing : ZFP ; journal of research and management
36
(
2014
)
2
,
pp. 107-118
Persistent link: https://www.econbiz.de/10010385227
Saved in:
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