Hidayat, Sutan Emir; Rafiki, Ahmad; Nasution, Muhammad … - In: Journal of Islamic Marketing 13 (2021) 9, pp. 1843-1857
Purpose: This paper aims to analyze the Halal industry before, during and after the COVID-19 outbreak. Design/methodology/approach: Qualitative content analysis derived from a narrative-type literature review – supported by expert opinions elicited from semi-structured interviews and...