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~person:"Marshall, Roger"
~person:"Sharma, Piyush"
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Consumer behaviour
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Marshall, Roger
Sharma, Piyush
Ferreira, João J. M.
4
Jalali, Marjan S.
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Journal of business research : JBR
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Making tough decisions competently : assessing the value of product portfolio planning methods, devil's advocacy, group discussion, weighting priorities, and evidenced-based inform...
De Villiers, Rouxelle
;
Woodside, Arch G.
;
Marshall, Roger
- In:
Journal of business research : JBR
69
(
2016
)
8
,
pp. 2849-2862
Persistent link: https://www.econbiz.de/10011507780
Saved in:
2
Search for the underlying mechanism of framing effects in multi-alternative and multi-attribute decision situations
Kim, Jungkeun
;
Kim, Jae-eun
;
Marshall, Roger
- In:
Journal of business research : JBR
67
(
2014
)
3
,
pp. 388-385
Persistent link: https://www.econbiz.de/10010245239
Saved in:
3
Response-time measurement of group purchasing-decision power structures
Marshall, Roger
;
Reday, Peter Alan
;
Woonbong, Na
; …
- In:
Journal of business research : JBR
60
(
2007
)
7
,
pp. 711-719
Persistent link: https://www.econbiz.de/10003484200
Saved in:
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