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~person:"Martin, Brett"
~person:"Polonsky, Michael J."
~person:"Smith, Katherine Taken"
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Search: "Journal of strategic marketing"
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Martin, Brett
Polonsky, Michael J.
Smith, Katherine Taken
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Journal of strategic marketing
25
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ECONIS (ZBW)
20
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1
Marketing destinations : the impact of destination personality on consumer attitude
Sharifsamet, Seyedamir
;
Jin, Hyun Seung
;
Martin, Brett
- In:
Journal of strategic marketing
28
(
2020
)
1
,
pp. 60-69
Persistent link: https://www.econbiz.de/10012202794
Saved in:
2
Frontline health professionals' perceptions of their adaptive competences in service recovery
MacQuilken, Lisa
;
Robertson, Nichola
;
Abbas, Ghassan
; …
- In:
Journal of strategic marketing
28
(
2020
)
1
,
pp. 70-94
Persistent link: https://www.econbiz.de/10012202795
Saved in:
3
Validating the innovation prowess framework for firms in emerging economies facing tight regulatory regimes : the case of Indian pharmaceutical firms
Gupta, Samir
;
Polonsky, Michael J.
;
Ray, Sangeeta
- In:
Journal of strategic marketing
28
(
2020
)
4
,
pp. 304-320
Persistent link: https://www.econbiz.de/10012313903
Saved in:
4
Marketing via smart speakers : what should Alexa say?
Smith, Katherine Taken
- In:
Journal of strategic marketing
28
(
2020
)
4
,
pp. 350-365
Persistent link: https://www.econbiz.de/10012313906
Saved in:
5
Mobile advertising to Digital Natives : preferences on content, style, personalization, and functionality
Smith, Katherine Taken
- In:
Journal of strategic marketing
27
(
2019
)
1
,
pp. 67-80
Persistent link: https://www.econbiz.de/10012202444
Saved in:
6
The lure of the sorcerer : consumers' consumption meanings in the context of trading card games
Martin, Brett
- In:
Journal of strategic marketing
27
(
2019
)
2
,
pp. 151-163
Persistent link: https://www.econbiz.de/10012202450
Saved in:
7
Collaborative orientation to advance value co-creation in buyer-seller relationships
Gupta, Samir
;
Polonsky, Michael J.
;
Lazaravic, Violet
- In:
Journal of strategic marketing
27
(
2019
)
3
,
pp. 191-209
Persistent link: https://www.econbiz.de/10012202453
Saved in:
8
You are charging your friend a fee? : the influence of brand relationship norms on consumer judgments
Martin, Brett
- In:
Journal of strategic marketing
26
(
2018
)
5
,
pp. 417-426
Persistent link: https://www.econbiz.de/10011903373
Saved in:
9
The influence of eco-label knowledge and trust on pro-environmental consumer behaviour in an emerging market
Khan Md. Raziuddin Taufique
;
Vocino, Andrea
;
Polonsky, …
- In:
Journal of strategic marketing
25
(
2017
)
7
,
pp. 511-529
Persistent link: https://www.econbiz.de/10011855054
Saved in:
10
An examination of mobile app usage and the user's life satisfaction
Linnhoff, Stefan
;
Smith, Katherine Taken
- In:
Journal of strategic marketing
25
(
2017
)
7
,
pp. 581-617
Persistent link: https://www.econbiz.de/10011855084
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