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~person:"Meffert, Heribert"
~subject:"Balanced scorecard"
~subject:"Competitive advantage"
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Balanced scorecard
Competitive advantage
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10.12.1987
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Trendberichte zum Controlling : Festschrift für Heinz Lothar Grob
1
Unternehmerische Praxis und Methodik
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ECONIS (ZBW)
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Healthcare Marketing - marktorientierte Führung im Gesundheitsbereich
Meffert, Heribert
;
Wolde-Lübke, Friederike in
-
2017
Persistent link: https://www.econbiz.de/10011624212
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2
Markenführung versus Controlling? - Ansatzpunkte zur Verbindung "weicher" und "harter" Erfolgsfaktoren mithilfe der Balanced Scorecard
Meffert, Heribert
;
Koers, Martin
- In:
Trendberichte zum Controlling : Festschrift für Heinz …
,
(pp. 53-79)
.
2004
Persistent link: https://www.econbiz.de/10001926269
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