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~person:"Schneider, Matthew J."
~person:"Walker, Kristen L."
~type:"article"
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Search: subject_exact:"Data protection"
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Data protection
9
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Schneider, Matthew J.
Walker, Kristen L.
Tucker, Catherine
16
Acquisti, Alessandro
14
Milne, George R.
13
Jentzsch, Nicola
12
Xu, Heng
9
Chatterjee, Sheshadri
8
Goldfarb, Avi
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Martin, Kelly D.
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Smith, H. Jeff
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Böhme, Rainer
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Hajli, Nick
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Martin, Kirsten
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Morosan, Cristian
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Adjerid, Idris
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Ghose, Anindya
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Kannan, P. K.
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Lwin, May O.
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Markos, Ereni
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Miyazaki, Anthony D.
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Morimoto, Mariko
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Okazaki, Shintaro
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Palmatier, Robert W.
5
Peltier, James
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Rao, H. Raghav
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Sarkar, Sumit
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Sipior, Janice C.
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Wagman, Liad
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Wagner, Gert G.
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Ward, Burke T.
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Aaronson, Susan Ariel
4
Agarwal, Ritu
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Benlian, Alexander
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Burri, Mira
4
Castaldo, Sandro
4
Chaudhuri, Ranjan
4
Choi, Ben C. F.
4
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Journal of public policy & marketing
3
Information systems research : ISR
1
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
1
Journal of marketing analytics : JMA
1
Journal of marketing education : JME
1
Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan
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Journal of retailing
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Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
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ECONIS (ZBW)
10
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1
Reidentification risk in panel data : protecting for k-anonymity
Li, Shaobo
;
Schneider, Matthew J.
;
Yu, Yan
;
Gupta, Sachin
- In:
Information systems research : ISR
34
(
2023
)
3
,
pp. 1066-1088
Persistent link: https://www.econbiz.de/10014383702
Saved in:
2
Helping youth navigate privacy protection : developing and testing the children's online privacy scale
Andrews, J. Craig
;
Walker, Kristen L.
;
Netemeyer, Richard G.
- In:
Journal of public policy & marketing
42
(
2023
)
3
,
pp. 223-241
Persistent link: https://www.econbiz.de/10014321899
Saved in:
3
How artificial intelligence will affect the future of retailing
Guha, Abhijit
;
Grewal, Dhruv
;
Kopalle, Praveen K.
; …
- In:
Journal of retailing
97
(
2021
)
1
,
pp. 28-41
Persistent link: https://www.econbiz.de/10012514568
Saved in:
4
Children and online privacy protection : empowerment from cognitive defense strategies
Andrews, J. Craig
;
Walker, Kristen L.
;
Kees, Jeremy
- In:
Journal of public policy & marketing
39
(
2020
)
2
,
pp. 205-219
Persistent link: https://www.econbiz.de/10012534296
Saved in:
5
Protecting survey data on a consumer level
Schneider, Matthew J.
;
Iacobucci, Dawn
- In:
Journal of marketing analytics : JMA
8
(
2020
)
1
,
pp. 3-17
Persistent link: https://www.econbiz.de/10012296851
Saved in:
6
Consumer information for data-driven decision making : teaching socially responsible use of data
Walker, Kristen L.
;
Moran, Nora
- In:
Journal of marketing education : JME
41
(
2019
)
2
,
pp. 109-126
Persistent link: https://www.econbiz.de/10012113895
Saved in:
7
Optimizing the future of innovative technologies and infinite data : editorial
Walker, Kristen L.
;
Milne, George R.
;
Weinberg, Bruce D.
- In:
Journal of public policy & marketing
38
(
2019
)
4
,
pp. 403-413
Persistent link: https://www.econbiz.de/10012534255
Saved in:
8
A flexible method for protecting marketing data : an application to point-of-sale data
Schneider, Matthew J.
;
Jagpal, Sharan
;
Gupta, Sachin
; …
- In:
Marketing science : the marketing journal of the …
37
(
2018
)
1
,
pp. 153-171
Persistent link: https://www.econbiz.de/10011818484
Saved in:
9
Protecting customer privacy when marketing with second-party data
Schneider, Matthew J.
;
Jagpal, Sharan
;
Gupta, Sachin
; …
- In:
International journal of research in marketing : IJRM ; …
34
(
2017
)
3
,
pp. 593-603
Persistent link: https://www.econbiz.de/10011758008
Saved in:
10
Surrendering information through the looking glass : transparency, trust, and protection
Walker, Kristen L.
- In:
Journal of public policy & marketing : JPP & M ; an …
35
(
2016
)
1
,
pp. 144-158
Persistent link: https://www.econbiz.de/10011506075
Saved in:
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