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~person:"Shah, Denish"
~subject:"Konsumentenverhalten"
~subject:"USA"
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Search: "Kumar, V."
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Konsumentenverhalten
USA
Consumer behaviour
6
Customer value
6
Kundenwert
6
Beziehungsmarketing
3
Börsenkurs
3
Firm performance
3
Marketing management
3
Marketingmanagement
3
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Messung
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Share price
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Unternehmenserfolg
3
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Shareholder Value
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Shareholder value
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Strategisches Management
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habit
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marketing strategy
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Cash flow
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Shah, Denish
Kumar, V.
56
Aaker, David A.
5
Day, George S.
5
Pansari, Anita
5
Venkatesan, Rajkumar
5
Leone, Robert P.
4
Rajan, Bharath
4
Ravi Kumar, V. V.
4
Bhagwat, Yashoda
3
Kim, Kihyun Hannah
3
Petersen, J. Andrew
3
Bose, S. K.
2
Gupta, Shaphali
2
Harmeling, Colleen M.
2
Kumar, Vikas
2
Palmatier, Robert W.
2
Pancras, Joseph
2
Paulich, Brianna JeeWon
2
Reinartz, Werner J.
2
Salunkhe, Uday
2
Sharma, Amalesh
2
Sriram, S.
2
Sunder, Sarang
2
Umashankar, Nita
2
Zhao, Yi
2
Abhang, Janhavi Chaudhary
1
Baker, Andrew M.
1
Ballings, Michel
1
Beckmann, Denise
1
Bierlaire, Michel
1
Bohling, Tim
1
Bohling, Timothy
1
Borah, Sourav Bikash
1
Chang, Yaping
1
Chen, Jialie
1
Chen, Sylia
1
Dalla Pozza, Ilaria
1
Donthu, Naveen
1
Duncan, Tom
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Journal of marketing research : JMR
3
Journal of marketing
1
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
1
Marketing-mix strategies - distribution strategy and pricing strategy
1
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ECONIS (ZBW)
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1
Linking customer behaviors to cash flow level and volatility : implications for marketing practices
Shah, Denish
;
Kumar, V.
;
Kim, Kihyun Hannah
;
Paulich, …
- In:
Journal of marketing research : JMR
54
(
2017
)
1
,
pp. 27-43
Persistent link: https://www.econbiz.de/10011650403
Saved in:
2
Diagnosing brand performance : accounting for the dynamic impact of product availability with aggregate data
Shah, Denish
;
Kumar, V.
;
Zhao, Yi
- In:
Journal of marketing research : JMR
52
(
2015
)
2
,
pp. 147-165
Persistent link: https://www.econbiz.de/10010526579
Saved in:
3
Managing customer profits : the power of habits
Shah, Denish
;
Kumar, V.
;
Kim, Kihyun Hannah
- In:
Journal of marketing research : JMR
51
(
2014
)
6
,
pp. 726-741
Persistent link: https://www.econbiz.de/10010471020
Saved in:
4
Unprofitable cross-buying : evidence from consumer and business markets
Shah, Denish
;
Kumar, V.
;
Qu, Yingge
;
Chen, Sylia
- In:
Journal of marketing
76
(
2012
)
3
,
pp. 78-95
Persistent link: https://www.econbiz.de/10009778037
Saved in:
5
Uncovering implicit consumer needs for determining explicit product positioning : growing prudential annuities' variable annuity sales
Kumar, V.
;
Shah, Denish
- In:
Marketing science : the marketing journal of the …
30
(
2011
)
4
,
pp. 595-603
Persistent link: https://www.econbiz.de/10009299487
Saved in:
6
Building and sustaining profitable customer loyalty for the 21st century
Kumar, V.
;
Shah, Denish
-
2009
Persistent link: https://www.econbiz.de/10003836466
Saved in:
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