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~person:"Sheth, Jagdish N."
~subject:"USA"
~type_genre:"Sammlung"
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Legends in marketing: Gerald Zaltman
Zaltman, Gerald
-
2018
-- Volume 3. Consumer behavior research -- Volume 4. Marketing management -- Volume 5. Marketing
theory
…
Persistent link: https://www.econbiz.de/10011801704
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Legends in marketing
Kotler, Philip
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2012
Persistent link: https://www.econbiz.de/10009503416
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