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~person:"Sukumaran, Alagirisamy Kamatchi Subbiah"
~subject:"Konsumentenverhalten"
~subject:"Online retailing"
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Konsumentenverhalten
Online retailing
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Sukumaran, Alagirisamy Kamatchi Subbiah
Smith, Alan D.
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Dominic, P. D. D.
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Dash, Manoj Kumar
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Abdul Hafaz Ngah
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Al-Debei, Mutaz M.
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International journal of business information systems : IJBIS
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The role of cognitive absorption in the experienced users' behaviour towards e-mail advertisements
Sukumaran, Alagirisamy Kamatchi Subbiah
- In:
International journal of business information systems : …
39
(
2022
)
1
,
pp. 116-132
Persistent link: https://www.econbiz.de/10012887873
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2
The role of brand perception in the information search and processing behaviour of mutual fund investors
Sukumaran, Alagirisamy Kamatchi Subbiah
- In:
International journal of business information systems : …
37
(
2021
)
1
,
pp. 124-150
Persistent link: https://www.econbiz.de/10012596457
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