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~person:"Vargo, Stephen L."
~type_genre:"Aufsatz in Zeitschrift"
~type_genre:"Konferenzbeitrag"
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Dienstleistung
11
Services
11
Marketing theory
7
Marketingtheorie
7
Service-Dominant Logic
6
Service-dominant logic
6
Betriebliche Wertschöpfung
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Aufsatz in Zeitschrift
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Vargo, Stephen L.
Edvardsson, Bo
14
Witell, Lars
13
Gustafsson, Anders
11
Jaakkola, Elina
9
Kowalkowski, Christian
9
Lusch, Robert F.
8
Tronvoll, Bård
8
Brown, Stephen Walter
7
Kristensson, Per
7
McColl-Kennedy, Janet R.
7
Parasuraman, A.
7
Benoit, Sabine
6
Berry, Leonard L.
6
Grönroos, Christian
6
Helkkula, Anu
6
Huang, Ming-Hui
6
Kindström, Daniel
6
Ostrom, Amy L.
6
Patrício, Lia
6
Rubalcaba-Bermejo, Luis
6
Voss, Christopher A.
6
Bowen, David E.
5
Finsterwalder, Jörg
5
Gebauer, Heiko
5
Kleinaltenkamp, Michael
5
Paluch, Stefanie
5
Parida, Vinit
5
Reynoso, Javier
5
Aas, Tor Helge
4
Anderson, Laurel
4
Bedau, Klaus-Dietrich
4
Bitner, Mary Jo
4
Bonamy, Joël
4
Brodie, Roderick J.
4
Chen, Ja-Shen
4
Chen, Ja-shen
4
Empson, Laura
4
Falvey, Rodney E.
4
Faßnacht, Martin
4
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European journal of marketing : EJM
3
Marketing theory
2
European management journal
1
Industrial marketing management : the international journal for industrial and high-tech firms
1
Information systems and e-business management : ISeB
1
Journal of business research : JBR
1
Journal of macromarketing : examining the interactions among markets, marketing, and society
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The journal of services marketing
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ECONIS (ZBW)
11
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1
Fostering a trans-disciplinary perspectives of service ecosystems
Lusch, Robert F.
;
Vargo, Stephen L.
;
Gustafsson, Anders
- In:
Journal of business research : JBR
69
(
2016
)
8
,
pp. 2957-2963
Persistent link: https://www.econbiz.de/10011507855
Saved in:
2
Extending the context of service : from encounters to ecosystems
Akaka, Melissa Archpru
;
Vargo, Stephen L.
- In:
The journal of services marketing
29
(
2015
)
6/7
,
pp. 453-462
Persistent link: https://www.econbiz.de/10011418340
Saved in:
3
Technology as an operant resource in service (eco)systems
Akaka, Melissa Archpru
;
Vargo, Stephen L.
- In:
Information systems and e-business management : ISeB
12
(
2014
)
3
,
pp. 367-384
Persistent link: https://www.econbiz.de/10010392569
Saved in:
4
It's all B2B … and beyond : toward a systems perspective of the market
Vargo, Stephen L.
;
Lusch, Robert F.
- In:
Industrial marketing management : the international …
40
(
2011
)
2
,
pp. 181-187
Persistent link: https://www.econbiz.de/10008934076
Saved in:
5
Stepping aside and moving on : a rejoinder to a rejoinder
Vargo, Stephen L.
;
Lusch, Robert F.
- In:
European journal of marketing : EJM
45
(
2011
)
7/8
,
pp. 1319-1321
Persistent link: https://www.econbiz.de/10009267010
Saved in:
6
Service-dominant logic : a rejoinder to Lusch and Vargo's reply
O'Shaughnessy, John
;
O'Shaughnessy, Nicholas Jackson
- In:
European journal of marketing : EJM
45
(
2011
)
7/8
,
pp. 1310-1318
Persistent link: https://www.econbiz.de/10009267013
Saved in:
7
Service-dominant logic : a necessary step
Lusch, Robert F.
;
Vargo, Stephen L.
- In:
European journal of marketing : EJM
45
(
2011
)
7/8
,
pp. 1298-1309
Persistent link: https://www.econbiz.de/10009267015
Saved in:
8
Contextualization and value-in-context : how context frames exchange
Chandler, Jennifer D.
;
Vargo, Stephen L.
- In:
Marketing theory
11
(
2011
)
1
,
pp. 35-49
Persistent link: https://www.econbiz.de/10008988885
Saved in:
9
On marketing theory and service-dominant logic : connecting some dots
Vargo, Stephen L.
- In:
Marketing theory
11
(
2011
)
1
,
pp. 1-8
Persistent link: https://www.econbiz.de/10008988892
Saved in:
10
From micro to macro : stakeholders and institutions
Vargo, Stephen L.
- In:
Journal of macromarketing : examining the interactions …
31
(
2011
)
2
,
pp. 125-128
Persistent link: https://www.econbiz.de/10009154844
Saved in:
1
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