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~source:"econis"
~subject:"Großbritannien"
~type_genre:"Fallstudie"
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Search: subject_exact:"Service-Dominant Logic"
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Großbritannien
Service-Dominant Logic
19
Service-dominant logic
19
Betriebliche Wertschöpfung
4
Business model
4
Customer integration
4
Deutschland
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Industrial marketing management : the international journal for industrial and high-tech firms
1
Journal of marketing theory and practice
1
Journal of service management
1
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ECONIS (ZBW)
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1
Service and value in the interactive business landscape
Ford, David
;
Mouzas, Stefanos
- In:
Industrial marketing management : the international …
42
(
2013
)
1
,
pp. 9-17
Persistent link: https://www.econbiz.de/10009734104
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2
Transitioning from a goods-dominant to a service-dominant logic : visualising the value proposition of Rolls-Royce
Ng, Irene
;
Parry, Glenn
;
Smith, Laura
;
Maull, Roger
; …
- In:
Journal of service management
23
(
2012
)
3
,
pp. 416-439
Persistent link: https://www.econbiz.de/10009619135
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3
The implications of service-dominant logic and integrated solutions on the sales function
Le Meunier-FitzHugh, Kenneth
;
Baumann, Jasmin
;
Palmer, Roger
- In:
Journal of marketing theory and practice
19
(
2011
)
4
,
pp. 423-440
Persistent link: https://www.econbiz.de/10009383555
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