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~subject:"Beziehungsmarketing"
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Beziehungsmarketing
Service innovation
952
Dienstleistungsinnovation
738
Innovation
638
Innovationsmanagement
445
Innovation management
434
Dienstleistungssektor
386
Service industry
377
Dienstleistung
342
Services
309
service innovation
226
Produktentwicklung
156
New product development
150
Dienstleistungsqualität
138
Service quality
138
Customer integration
123
Kundenintegration
123
Relationship marketing
108
Unternehmensdienstleistung
104
Business services
103
Deutschland
89
Germany
88
Bundling strategy
84
Leistungsbündel
84
Value creation
83
Betriebliche Wertschöpfung
82
Consumer behaviour
76
Konsumentenverhalten
76
Business model
71
Geschäftsmodell
71
Dienstleistungsmanagement
69
Service management
69
Digitalisierung
59
Service-Dominant Logic
57
Service-dominant logic
57
Digitization
55
Firm performance
52
Unternehmenserfolg
52
Informationstechnik
50
Customer satisfaction
49
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Edvardsson, Bo
3
Witell, Lars
3
Baglieri, Enzo
2
Biswas, Abhijeet
2
Colurcio, Maria
2
Gustafsson, Anders
2
Imgrund, Florian
2
Jaiswal, Deepak
2
Kant, Rishi
2
Kim, Kyung Hoon
2
Kim, Sang Jin
2
Kristensson, Per
2
Manohar, Sridhar
2
McColl-Kennedy, Janet R.
2
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2
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2
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2
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2
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2
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1
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1
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1
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1
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1
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1
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1
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1
Arbussà, Anna
1
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1
Arshad, Arif Mohammad
1
Autio, Jaakko
1
Autio, Minna
1
Azlan Amran
1
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1
Baker, David S.
1
Banh, Leonardo
1
Belanche, Daniel
1
Bellos, Ioannis
1
Bertram, Matthias
1
Bhatnagar, Navneet
1
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Springer Fachmedien Wiesbaden
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Journal of business research : JBR
7
Journal of service management
6
The journal of services marketing
5
International journal of services, economics and management
4
International journal of business innovation and research : IJBIR
3
Journal of retailing and consumer services
3
Corporate reputation review : an international journal
2
Fokus Dienstleistungsmarketing
2
International journal of business excellence
2
International journal of hospitality management
2
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
2
SpringerLink / Bücher
2
The journal of business & industrial marketing
2
Total quality management & business excellence : an official journal of the European Society for Organisational Excellence
2
Tourism analysis : an interdisciplinary tourism & hospitality journal
2
AMS review : official publication of the Academy of Marketing Science
1
Betriebliche Tertiarisierung : der ganzheitliche Wandel vom Produktionsbetrieb zum dienstleistenden Problemlöser
1
Decision sciences
1
Digitale Transformation im Unternehmen gestalten : Geschäftsmodelle, Erfolgsfaktoren, Handlungsanweisungen, Fallstudien
1
Electronic markets : EM ; the international journal of electronic commerce and business media
1
Emerging Markets Journal : EMAJ
1
Handbook of research on customer engagement
1
Handbook of service science ; [Vol. 1]
1
Health marketing quarterly
1
Hybride Wertschöpfung : mobile Anwendungssysteme für effiziente Dienstleistungsprozesse im technischen Kundendienst
1
Information systems research : ISR
1
Innovating for trust
1
Innovating in practice : perspectives and experiences
1
International Journal of Energy Economics and Policy : IJEEP
1
International journal of consumer studies
1
International journal of emerging markets
1
International journal of information technology and management : IJITM
1
International journal of innovation management
1
International journal of production economics
1
International journal of quality and service sciences
1
International journal of services and operations management
1
International journal of technology management : IJTM
1
International marketing review
1
Inventi impact: retailing & consumer services
1
Inventi impact: service sector
1
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ECONIS (ZBW)
108
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1
How strategic design abilities address unmet value in service engagement strategies
Bouman, Nijs
;
Simonse, Lianne
- In:
The journal of services marketing
37
(
2023
)
10
,
pp. 22-34
Persistent link: https://www.econbiz.de/10014473566
Saved in:
2
Unleashing the digital building bricks
Muschkiet, Michel
;
Wulfert, Tobias
;
Woroch, Robert
; …
- In:
Electronic markets : EM ; the international journal of …
33
(
2023
)
1
,
pp. 1-22
Persistent link: https://www.econbiz.de/10014374892
Saved in:
3
A comparative study on the strategic roles of service customer equity and innovation protection on firm performance
Angriawan, Arifin
;
Thakur, Ramendra
;
Baker, David S.
- In:
International marketing review
40
(
2023
)
6
,
pp. 1379-1408
Persistent link: https://www.econbiz.de/10014470380
Saved in:
4
Technology- or human-related
service
innovation
? : enhancing customer satisfaction, delight, and loyalty in the hospitality industry
Tai, Yang-Fei
;
Wang, Yi-Chieh
;
Luo, Ching-Ching
- In:
Service business
15
(
2021
)
4
,
pp. 667-694
Persistent link: https://www.econbiz.de/10012794106
Saved in:
5
Business customer virtual interaction : enhancing value creation in B2B markets in the post-COVID-19 era : an SME perspective
Fready, Samby
;
Vel, Prakash
;
Nyadzayo, Munyaradzi W.
- In:
The journal of business & industrial marketing
37
(
2022
)
10
,
pp. 2075-2094
Persistent link: https://www.econbiz.de/10013455382
Saved in:
6
Product and
service
innovation
with customer recognition
Li, Jiaoyang
- In:
Decision sciences
55
(
2024
)
1
,
pp. 17-32
Persistent link: https://www.econbiz.de/10014473255
Saved in:
7
Effects of customer relationship management on
service
innovation
: moderating role of managers' risk-taking behavior and interaction frequency
Randhawa, Praneet
- In:
Journal of hospitality marketing & management
33
(
2024
)
2
,
pp. 190-207
Persistent link: https://www.econbiz.de/10014511800
Saved in:
8
Customer participation in
service
innovation
using SNS smartphone apps : an investigation of the Indian hotel service industry
Sarmah, Bijoylaxmi
;
Shukla, Yupal
;
Chatterjee, Ravi
; …
- In:
International journal of emerging markets
18
(
2023
)
9
,
pp. 2971-2992
Persistent link: https://www.econbiz.de/10014451774
Saved in:
9
What can satisfy customers in servitization? : service or goods innovation
Xiao, Xiaohong
;
Zhou, Chengxu
;
Mao, Hongyi
- In:
The journal of business & industrial marketing
38
(
2023
)
10
,
pp. 2030-2046
Persistent link: https://www.econbiz.de/10014471880
Saved in:
10
Assessment of
service
innovation
in the quick service restaurants
Sarangal, Rajani Kumari
;
Singh, Rajesh
- In:
International journal of business innovation and …
32
(
2023
)
1
,
pp. 1-24
Persistent link: https://www.econbiz.de/10014438450
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