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~subject:"Competitive advantage"
~subject:"Kreativität"
~type_genre:"Article in journal"
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Competitive advantage
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Article in journal
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Martin, Roger L.
4
Lafley, A . G.
2
Lafley, A. G.
2
Rivkin, Jan W.
2
Siggelkow, Nicolaj
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Harvard business review : HBR
2
Harvard-Business-Manager : das Wissen der Besten
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ECONIS (ZBW)
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1
Die Kunden sind bequem
Lafley, A . G.
;
Martin, Roger L.
- In:
Harvard-Business-Manager : das Wissen der Besten
39
(
2017
)
4
,
pp. 22-30
Persistent link: https://www.econbiz.de/10011795311
Saved in:
2
Customer loyalty is overrated
Lafley, A . G.
;
Martin, Roger L.
- In:
Harvard business review : HBR
95
(
2017
)
1
,
pp. 47-54
Persistent link: https://www.econbiz.de/10011632644
Saved in:
3
Die Kunst der Strategieplanung
Lafley, A. G.
;
Martin, Roger L.
;
Rivkin, Jan W.
; …
- In:
Harvard-Business-Manager : das Wissen der Besten
34
(
2012
)
10
,
pp. 24-36
Persistent link: https://www.econbiz.de/10009619146
Saved in:
4
Bringing science to the art of strategy
Lafley, A. G.
;
Martin, Roger L.
;
Rivkin, Jan W.
; …
- In:
Harvard business review : HBR
90
(
2012
)
9
,
pp. 57-66
Persistent link: https://www.econbiz.de/10009614671
Saved in:
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