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~subject:"Competitive analysis"
~subject:"Customer integration"
~type_genre:"Sammelwerk"
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Competitive analysis
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Wright, Sheila
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Pervan, Simon J.
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Journal of strategic marketing
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Special issue: Competitive intelligence, analysis & strategy
Wright, Sheila
(
contributor
)
-
2012
Persistent link: https://www.econbiz.de/10009510642
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2
Special issue: The engagement of customers beyond their expected roles
Pervan, Simon J.
(
contributor
)
-
2011
Persistent link: https://www.econbiz.de/10009533084
Saved in:
3
Special issue: Competitive intelligence, analysis & strategy
Wright, Sheila
(
contributor
)
-
2010
Persistent link: https://www.econbiz.de/10008808962
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