//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~subject:"Consumer behaviour"
~subject:"Customer integration"
~type_genre:"Aufsatz im Buch"
~type_genre:"Mehrbändiges Werk"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: "Customer relationship management"
Narrow search
Delete all filters
| 4 applied filters
Year of publication
From:
To:
Subject
All
Consumer behaviour
Customer integration
Beziehungsmarketing
3,381
Relationship marketing
3,381
Deutschland
589
Germany
589
Theorie
468
Theory
468
Konsumentenverhalten
402
Customer satisfaction
247
Kundenzufriedenheit
247
Marketing management
228
Marketingmanagement
228
Lieferantenmanagement
223
Supplier relationship management
223
E-commerce
208
Electronic Commerce
208
Social Web
204
Social web
204
Dienstleistungsqualität
177
Service quality
177
Kundenintegration
147
Customer value
143
Kundenwert
143
Brand management
141
Markenführung
141
USA
141
United States
141
Innovation management
113
Innovationsmanagement
113
Internet marketing
108
Online-Marketing
108
Erfolgsfaktor
94
Online retailing
94
Online-Handel
94
Success factor
94
Customer service
90
Kundenservice
90
Computer-assisted marketing
81
Dienstleistungssektor
81
more ...
less ...
Online availability
All
Undetermined
133
Free
9
Type of publication
All
Article
516
Book / Working Paper
1
Type of publication (narrower categories)
All
Aufsatz im Buch
Mehrbändiges Werk
Article in journal
7,228
Aufsatz in Zeitschrift
7,228
Book section
515
Hochschulschrift
298
Thesis
225
Graue Literatur
201
Non-commercial literature
201
Arbeitspapier
133
Working Paper
133
Collection of articles of several authors
101
Sammelwerk
101
Conference paper
75
Konferenzbeitrag
75
Aufsatzsammlung
71
Case study
33
Fallstudie
33
Bibliografie enthalten
18
Bibliography included
18
Collection of articles written by one author
16
Konferenzschrift
16
Lehrbuch
16
Sammlung
16
Handbook
15
Handbuch
15
Ratgeber
13
Textbook
13
Guidebook
12
Conference proceedings
11
Reprint
9
Glossar enthalten
7
Glossary included
7
Festschrift
5
Systematic review
3
Übersichtsarbeit
3
Interview
2
Multi-volume publication
2
Accompanied by computer file
1
Checkliste
1
more ...
less ...
Language
All
English
383
German
135
Author
All
Bruhn, Manfred
5
Büttgen, Marion
5
Fournier, Susan
5
Stauss, Bernd
5
Birker, Benjamin
4
Hollebeek, Linda D.
4
Kleinaltenkamp, Michael
4
Piller, Frank T.
4
Reichwald, Ralf
4
Bauer, Hans H.
3
Beatty, Sharon E.
3
Hansen, Ursula
3
Huber, Frank
3
Johnson, Michael D.
3
MacInnis, Deborah J.
3
Malthouse, Edward C.
3
Park, C. Whan
3
Tsiotsou, Rodoula H.
3
Aggarwal, Anu Gupta
2
Ahlert, Dieter
2
Aichner, Thomas
2
Balqiah, Tengku Ezni
2
Belz, Christian
2
Benkenstein, Martin
2
Bliemel, Friedhelm
2
Browne, Glenn J.
2
Capriello, Antonella
2
Chen, Qimei
2
Conduit, Jodie
2
Diller, Hermann
2
Dixon, Andrea L.
2
Eine, Bastian
2
Fassott, Georg
2
Freiling, Jörg
2
Fudenberg, Drew
2
Goldsmith, Ronald E.
2
Grabner-Kräuter, Sonja
2
Grewal, Dhruv
2
Grieser, Lukas
2
Gómez-Suárez, Mónica
2
more ...
less ...
Published in...
All
Customer engagement : contemporary issues and challenges
14
Handbook of research on customer engagement
14
Consumer-brand relationships : theory and practice
7
Grundlagen des CRM : Strategie, Geschäftsprozesse und IT-Unterstützung
7
Customer Relationship Management : the ultimate guide to efficient use of CRM
5
Customer engagement marketing
5
Managing customer experiences in an omnichannel world : melody of online and offline environments in the customer journey
5
Understanding digital industry : proceedings of the Conference on Managing Digital Industry, Technology and Entrepreneurship (CoMDITE 2019), July 10-11, 2019, Bandung, Indonesia
5
Consumer brand relationships : meaning, measuring, managing
4
Customer retention in the automotive industry : quality, satisfaction and loyalty
4
Handbook of brand relationships
4
Handbook of research on customer equity in marketing
4
Handbook of research on retailer-consumer relationship development
4
Kundenintegration : Forum Dienstleistungsmanagement
4
Relationship marketing : gaining competitive advantage through customer satisfaction and customer retention
4
Strategies and tools for managing connected consumers
4
The Oxford handbook of strategic sales and sales management
4
The Routledge handbook of service research insights and ideas
4
Advances in National Brand and Private Label Marketing : 10th International Conference, 2023
3
Brand management ; Vol. 2
3
Commodity Marketing : Strategies, Concepts, and Cases
3
Consumer behavior, organizational development, and electronic commerce : emerging issues for advancing modern socioeconomies
3
Customer Experience : Forum Dienstleistungsmanagement
3
Customer-centric marketing strategies : tools for building organizational performance
3
Dienstleistungsmarketing : Impulse für Forschung und Management ; [Workshop Dienstleistungsmarketing im November 2003]
3
Effektives Customer Relationship Management : Instrumente - Einführungskonzepte - Organisation
3
How to succeed in the digital age : strategies from 17 top managers
3
Kundenintegration und Kundenbindung : wie Unternehmen von ihren Kunden profitieren
3
Kundenzufriedenheit : Konzepte - Methoden - Erfahrungen
3
Kundenzufriedenheit und Kundenbindung : Strategien und Instrumente von Finanzdienstleistern
3
Online consumer behavior : theory and research in social media, advertising, and e-tail
3
Strategic market creation : a new perspective on marketing and innovation management
3
The future opportunities and challenges of business in digital era 4.0 : proceedings of the 2nd International Conference on Economics, Business and Entrepreneurship (ICEBE 2019), Bandar Lampung, Indonesia, 1 November, 2019
3
A Research Agenda for Service Marketing
2
Advances in National Brand and Private Label Marketing : Fifth International Conference, 2018
2
Advances in electronic marketing
2
Advances in services marketing
2
Automobilmarktforschung : Nutzenorientierung von Pkw-Herstellern
2
Brand, Label, and Product Intelligence : Second International Conference, COBLI 2021
2
Bringing the Soul Back to Marketing : Proceedings of the 2023 AMS World Marketing Congress, Canterbury, UK, July 11-14, 2023
2
more ...
less ...
Source
All
ECONIS (ZBW)
517
Showing
1
-
10
of
517
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Solutions of brand posts on Facebook to increase customer engagement using the Random Forest prediction model
Vaiciukynaite, Egle
;
Zickute, Ineta
;
Salkevicius, Justas
- In:
Artificiality and Sustainability in Entrepreneurship : …
,
(pp. 191-214)
.
2023
Persistent link: https://www.econbiz.de/10013548119
Saved in:
2
How
customer
relationship
management
influences business and how it impacts customer satisfaction and loyalty : how has technology impacted CRM?
Sanyal, Anuska
;
Ritwik, P.
- In:
AI-driven intelligent models for business excellence
,
(pp. 167-181)
.
2023
Persistent link: https://www.econbiz.de/10014281382
Saved in:
3
Customer perceptions of the banking system through
customer
relationship
management
in Pakistan
Rehman, Tansif ur
;
Bukhari, Syed Adeel Ali
;
Dastgir, Ghulam
- In:
Navigating the new normal of business with enhanced …
,
(pp. 145-168)
.
2022
Persistent link: https://www.econbiz.de/10013163130
Saved in:
4
Mass customization's online sales configurator capabilities and purchase intention : the roles of psychological empowerment and ownership
Meddeb, Marwa
;
Moulins, Jean-Louis
- In:
Bringing the Soul Back to Marketing : Proceedings of …
,
(pp. 1-10)
.
2024
Persistent link: https://www.econbiz.de/10014500979
Saved in:
5
Understanding customers' insights using attribution theory
Sann, Raksmey
;
Lai, Pei-Chun
;
Liaw, Shu-Yi
;
Chen, Chi-Ting
- In:
Bringing the Soul Back to Marketing : Proceedings of …
,
(pp. 20-28)
.
2024
Persistent link: https://www.econbiz.de/10014501014
Saved in:
6
Exploring conditions for successful end-user involvement in new product development
Koukou, Marianna
;
Dekkers, Rob
- In:
European Perspectives on Innovation Management
,
(pp. 197-221)
.
2024
Persistent link: https://www.econbiz.de/10014447676
Saved in:
7
From customer to digital to civic to transformative engagement : a conceptual framework and future research directions
Tsiotsou, Rodoula H.
- In:
A Research Agenda for Service Marketing
,
(pp. 299-324)
.
2024
Persistent link: https://www.econbiz.de/10014518462
Saved in:
8
The future of research on customer-to-customer interaction (CCI)
Nicholls, Richard
- In:
A Research Agenda for Service Marketing
,
(pp. 183-221)
.
2024
Persistent link: https://www.econbiz.de/10014517969
Saved in:
9
The customer experience with fashion sale robots : a psycho-interpretative framework
Montera, Raffaella
;
Ciasullo, Maria Vincenza
;
Cucari, Nicola
- In:
Digital Transformation for Fashion and Luxury Brands : …
,
(pp. 207-223)
.
2024
Persistent link: https://www.econbiz.de/10014529106
Saved in:
10
The distributed creative brand image : integrating digital influencer collaboration into omnichannel marketing communication
Kallevig, Annette
- In:
Digital Transformation for Fashion and Luxury Brands : …
,
(pp. 249-270)
.
2024
Persistent link: https://www.econbiz.de/10014529112
Saved in:
1
2
3
4
5
6
7
8
9
10
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->