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~subject:"Consumer behaviour"
~subject:"Game theory"
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Consumer behaviour
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Fundraising
265
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49
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Beiträge zur Finanz- und Wirtschaftspolitik : Festschrift für Ingolf Metze zum 65. Geburtstag
1
Bringing the Soul Back to Marketing : Proceedings of the 2023 AMS World Marketing Congress, Canterbury, UK, July 11-14, 2023
1
Communicating corporate social responsibility : perspectives and practice
1
Fundraising im Non-Profit-Sektor : Marktbearbeitung von Ansprache bis Zuwendung
1
Handbuch Spendenwesen : bessere Organisation, Transparenz, Kontrolle, Wirtschaftlichkeit und Wirksamkeit von Spendenwerken
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Key debates and contemporary issues in nonprofit marketing
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Konsumentenforschung : gewidmet Werner Kroeber-Riel zum 60. Geburtstag
1
Nonprofit marketing : sectoral applications
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Perspectives on consumer behaviour : theoretical aspects and practical applications
1
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Better understand post-use behaviours through perceived value : exploratory study
Lebossé, Camille
- In:
Bringing the Soul Back to Marketing : Proceedings of …
,
(pp. 100-110)
.
2024
Persistent link: https://www.econbiz.de/10014501109
Saved in:
2
Examining the effect of altruistic gift giving on subsequent indulgence
Chen, Ning
;
Espinoza Petersen, Francine
;
Lowrey, Tina M.
- In:
Three essays on luxury consumption
,
(pp. 19-35)
.
2018
Persistent link: https://www.econbiz.de/10011926544
Saved in:
3
Muslim intention in donating through charitable crowdfunding in Indonesia
Indriani, Esmeralda
;
Kasri, Rahmatina Awaliah
- In:
Research on firm financial performance and consumer behavior
,
(pp. 267-290)
.
2020
Persistent link: https://www.econbiz.de/10012501740
Saved in:
4
Consumer behaviour and private donations : the effect of marketing communication and the reputation of non-profit organisations
Šebestová, Jarmila
;
Šebestová, Dana
- In:
Perspectives on consumer behaviour : theoretical …
,
(pp. 319-338)
.
2020
Persistent link: https://www.econbiz.de/10012250647
Saved in:
5
Charitable giving in the laboratory : advantages of the piecewise linear public good game
Menietti, Michael
;
Recalde, María P.
;
Vesterlund, Lise
- In:
The economics of philanthropy : donations and fundraising
,
(pp. 63-92)
.
2018
Persistent link: https://www.econbiz.de/10011896626
Saved in:
6
Quid pro quo? : Dutch and German consumer responses to conditional and unconditional corporate giving initiatives in advertising
Planken, Brigitte Chantal
;
Verheijen, Steef
- In:
Communicating corporate social responsibility : …
,
(pp. 405-424)
.
2014
Persistent link: https://www.econbiz.de/10010346502
Saved in:
7
Warum spenden?: Einblick in die Sicht der Spenderinnen und Spender : Spendenmotivation, Hemmnisse und deren Überwindung - und Folgerungen für die Spendenwerbung
Bosch, Ise
- In:
Handbuch Spendenwesen : bessere Organisation, …
,
(pp. 115-125)
.
2011
Persistent link: https://www.econbiz.de/10008807493
Saved in:
8
Dem Spender auf den Zahn gefühlt
Borcherding, Jan
- In:
Fundraising im Non-Profit-Sektor : Marktbearbeitung von …
,
(pp. 49-62)
.
2010
Persistent link: https://www.econbiz.de/10003984814
Saved in:
9
Charitable giving by individuals : a study of attitudes and practice
Radley, Alan
;
Kennedy, Marie
-
2008
Persistent link: https://www.econbiz.de/10003717712
Saved in:
10
The effect of corporate social responsibility on customer donations to corporate-supported nonprofits
Lichtenstein, Donald R.
;
Drumwright, Minette E.
;
Braig, …
-
2008
Persistent link: https://www.econbiz.de/10003717734
Saved in:
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