//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~subject:"Customer integration"
~subject:"Innovation"
~type_genre:"Aufsatz in Zeitschrift"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: "Journal of strategic marketing"
Narrow search
Delete all filters
| 3 applied filters
Year of publication
From:
To:
Subject
All
Customer integration
Innovation
Consumer behaviour
197
Konsumentenverhalten
197
Marketing management
193
Marketingmanagement
193
Beziehungsmarketing
168
Relationship marketing
168
Brand management
110
Markenführung
110
Brand image
71
Markenimage
71
Customer satisfaction
68
Kundenzufriedenheit
68
Social Web
52
Social web
52
Firm performance
51
Unternehmenserfolg
51
Dienstleistungsqualität
47
Service quality
47
Internet marketing
42
Online-Marketing
42
Strategic management
41
Strategisches Management
41
Brand
40
Markenartikel
40
KMU
37
SME
37
Competitive advantage
32
Wettbewerbsvorteil
32
Kundenintegration
31
Marketing
31
Betriebliche Wertschöpfung
30
Emerging economies
30
Schwellenländer
30
Value creation
30
Lieferantenmanagement
29
Supplier relationship management
29
market orientation
27
Confidence
25
more ...
less ...
Online availability
All
Undetermined
45
Type of publication
All
Article
57
Book / Working Paper
2
Type of publication (narrower categories)
All
Aufsatz in Zeitschrift
Article in journal
59
Aufsatzsammlung
1
Collection of articles of several authors
1
Sammelwerk
1
Language
All
English
59
Author
All
Gilmore, Audrey
2
Gupta, Samir
2
Hajli, Nick
2
Leenders, Mark A. A. M.
2
O'Dwyer, Michele
2
Pervan, Simon J.
2
Polonsky, Michael J.
2
Zolfagharian, Mohammadali
2
Abbasi, Amir Zaib
1
Agnihorti, Arpita
1
Agnihotri, Arpita
1
Ahmadi, Hormoz
1
Aimé, Isabelle
1
Akaka, Melissa Archpru
1
Ambrosini, Veronique
1
Aspara, Jaakko
1
Bang, Nguyen
1
Bettiga, Debora
1
Boisvert, Jean
1
Bove, Liliana L.
1
Bowden, Jana
1
Bozkurt, Sıddık
1
Brooks, Simon
1
Buccieri, Dominic
1
Bugshan, Hatem
1
Campbell, Colin L.
1
Carson, David
1
Cassidy, Kim
1
Chao, Chih-Wei
1
Chen, Cheng-Hao Steve
1
Chen, Junsong
1
Christodoulou, Ioannis
1
Crick, Dave
1
Crick, James
1
Dai, Bo
1
Das, Gopal
1
Dietrich, Timo
1
Do, Diem Khac Xuan
1
Fabrize, Robert
1
Farrell, Mark
1
more ...
less ...
Published in...
All
Journal of strategic marketing
59
Source
All
ECONIS (ZBW)
59
Showing
1
-
10
of
59
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Value innovation and marketing capabilities in dynamic environments : a dynamic capability perspective
Kachouie, Reza
;
Mavondo, Felix T.
;
Ambrosini, Veronique
- In:
Journal of strategic marketing
32
(
2024
)
1
,
pp. 49-64
Persistent link: https://www.econbiz.de/10014553118
Saved in:
2
Building customer engagement in mobile commerce through need fulfillment : an approach of self-determination theory
Japutra, Arnold
;
Higueras-Castillo, Elena
; …
- In:
Journal of strategic marketing
32
(
2024
)
1
,
pp. 80-99
Persistent link: https://www.econbiz.de/10014553123
Saved in:
3
Examining the role of market learning in innovation-based dual performance in social purpose organizations (SPOs)
Jayawardhana, Kumudu
;
Weerawardena, Jay
;
Previte, Josephine
- In:
Journal of strategic marketing
32
(
2024
)
4
,
pp. 491-515
Persistent link: https://www.econbiz.de/10014553331
Saved in:
4
Personalization, value co-creation, and brand loyalty in branded apps : an application of TAM theory
Tran, Gina A.
;
Ketron, Seth
;
Tran, Trang
;
Fabrize, Robert
- In:
Journal of strategic marketing
32
(
2024
)
4
,
pp. 554-573
Persistent link: https://www.econbiz.de/10014553339
Saved in:
5
SDL/ELM-informed brand co-creation and engagement during the COVID-19 crisis : investigating the conditional effects of involvement and age
Rather, Raouf Ahmad
;
Bozkurt, Sıddık
;
Khan, Imran
; …
- In:
Journal of strategic marketing
32
(
2024
)
3
,
pp. 266-288
Persistent link: https://www.econbiz.de/10014553248
Saved in:
6
The dynamic construction of brand storytelling
Aimé, Isabelle
- In:
Journal of strategic marketing
31
(
2023
)
7
,
pp. 1243-1262
Persistent link: https://www.econbiz.de/10014553077
Saved in:
7
How dark stories boost recall
Campbell, Colin L.
;
Sands, Sean
;
Ferraro, Carla
- In:
Journal of strategic marketing
31
(
2023
)
7
,
pp. 1279-1295
Persistent link: https://www.econbiz.de/10014553080
Saved in:
8
Laying the foundations for success : co-creating sustainable marketing solutions
Kim, Jeawon
;
Rundle-Thiele, Sharyn
;
Knox, Kathy
; …
- In:
Journal of strategic marketing
31
(
2023
)
1
,
pp. 267-295
Persistent link: https://www.econbiz.de/10014303202
Saved in:
9
Negative customer engagement in emerging markets : cognitive dimension
Do, Diem Khac Xuan
;
Rahman, Kaleel
;
Robinson, Linda J.
; …
- In:
Journal of strategic marketing
31
(
2023
)
2
,
pp. 370-402
Persistent link: https://www.econbiz.de/10014303306
Saved in:
10
Innovation and differentiation of emerging market international new ventures the role of entrepreneurial marketing
Buccieri, Dominic
;
Javalgi, Rajshekhar (Raj) G.
;
Gross, …
- In:
Journal of strategic marketing
31
(
2023
)
3
,
pp. 549-577
Persistent link: https://www.econbiz.de/10014304915
Saved in:
1
2
3
4
5
6
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->