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~subject:"Dienstleistungsmanagement"
~subject:"Komplexitätsmanagement"
~subject:"Marketing theory"
~type_genre:"Sammelwerk"
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Service-Dominant Logic
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Service-dominant logic
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4
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European journal of marketing : EJM
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Journal of the Academy of Marketing Science
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ECONIS (ZBW)
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1
Managing consumer services : factory or theater?
Baglieri, Enzo
(
ed.
)
-
2014
Persistent link: https://www.econbiz.de/10010476951
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2
Special issue: Service integration and coordination in a complex world
Aitken, Robert
(
contributor
)
-
2012
Persistent link: https://www.econbiz.de/10009697995
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3
Special section on extending service-dominant logic
In:
European journal of marketing : EJM
45
(
2011
)
1/2
,
pp. 217-294
Persistent link: https://www.econbiz.de/10009007608
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4
Special issue: Service-dominant logic : continuing the dialog
Lusch, Robert F.
(
contributor
)
-
2008
Persistent link: https://www.econbiz.de/10003680135
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