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~subject:"Kundenzufriedenheit"
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Search: "Journal of global scholars of marketing science : bridging Asia and the world"
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Kundenzufriedenheit
Consumer behaviour
190
Konsumentenverhalten
190
Brand management
63
Markenführung
63
Beziehungsmarketing
51
Relationship marketing
51
Brand image
39
Markenimage
39
Customer satisfaction
35
Social Web
35
Social web
35
Dienstleistungsqualität
30
Service quality
30
Marketing management
29
Marketingmanagement
29
Emotion
27
Tourism
25
Tourismus
25
Internet marketing
23
Online-Marketing
23
Innovation
21
Brand
20
Markenartikel
20
Tourism industry
19
Tourismuswirtschaft
19
Sustainability
18
Theorie
18
Theory
18
Advertising effects
17
Einzelhandel
17
Luxury goods
17
Luxusgüter
17
Nachhaltige Entwicklung
17
Retail trade
17
Sustainable development
17
Werbewirkung
17
Holiday behaviour
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Marketing
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Urlaubsverhalten
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English
35
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Kim, Kyung Hoon
2
Ahn, Jinwoo
1
Alabastro, Artem
1
Alén, Elisa
1
Anitsal, Ismet
1
Anitsal, Melek Meral
1
Anitsal, Selin
1
Aoki, Kei
1
Bae, Joonheui
1
Baek, Jihyun
1
Barnes, Brianna
1
Bhalla, Priya
1
Bhattacharya, Prodyut
1
Bolton, Ruth N.
1
Bordeau, Julie
1
Borders, Aberdeen Leila
1
Chae, Heeju
1
Chiu, Weisheng
1
Cho, Nam-heung
1
Cho, Seong Do
1
Choi, Sunmee
1
Das, Gurudas
1
Ghaffar, Abdul
1
Gunasekar, Sangeetha
1
Gustafsson, Anders
1
Hakeem, Abdul
1
Han, Jinghe
1
Han, Sang-Lin
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Hwang, Hee-joong
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Islam, Tahir
1
Itoo, Murtaza Hassan
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Jang, Seochul
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Kang, Hayoung
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Kang, Minjeong
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Kato, Takumi
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Kim, Daekwan
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Kim, Jong Seok
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Kim, Kyoungeun
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Kim, Sang Jin
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Kincl, Tomas
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Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
35
Source
All
ECONIS (ZBW)
35
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1
"From fail to prevail" : how a salesperson's communication sentiment influences consumer forgiveness in service failures focusing on the role of consumer self-construal
Luo, Jieqiong
;
Yoo, Je Eun
;
Park, Jeong Eun
- In:
Journal of global scholars of marketing science : …
34
(
2024
)
2
,
pp. 231-252
Persistent link: https://www.econbiz.de/10014511630
Saved in:
2
The role of service quality in enhancing brand authenticity through the moderation effect of corporate social responsibility (CSR)
Ghaffar, Abdul
;
Islam, Tahir
;
Kincl, Tomas
;
Hakeem, Abdul
; …
- In:
Journal of global scholars of marketing science : …
33
(
2023
)
3
,
pp. 475-494
Persistent link: https://www.econbiz.de/10014319623
Saved in:
3
Leading the sharing economy : an exploration on how perceived value affecting customers' satisfaction and willingness to pay by using DiDi
Yang, Huijun
;
Xia, Lantian
- In:
Journal of global scholars of marketing science : …
32
(
2022
)
1
,
pp. 54-76
Persistent link: https://www.econbiz.de/10012801709
Saved in:
4
Do perceptions of switching costs vary across customers' household purchase decision roles?
Tesfom, Goitom
- In:
Journal of global scholars of marketing science : …
32
(
2022
)
4
,
pp. 511-529
Persistent link: https://www.econbiz.de/10013415455
Saved in:
5
How perceived effectiveness of social media platform and satisfaction affect continuance intention in a pandemic : the moderating role of perceived benefit
Tran Kim Dung
;
Lobel Trong Thuy Tran
- In:
Journal of global scholars of marketing science : …
32
(
2022
)
4
,
pp. 627-644
Persistent link: https://www.econbiz.de/10013415463
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6
The effect of B2B service experience on repurchase intention : focus on roles of organizational agility and customer knowledge sharing
Jang, Seochul
;
Bae, Joonheui
;
Kim, Kyung Hoon
- In:
Journal of global scholars of marketing science : …
32
(
2022
)
4
,
pp. 645-659
Persistent link: https://www.econbiz.de/10013415464
Saved in:
7
Consumer response tendency and its implications for satisfaction and recommendation intention
Kato, Takumi
- In:
Journal of global scholars of marketing science : …
32
(
2022
)
2
,
pp. 269-284
Persistent link: https://www.econbiz.de/10013177330
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8
The effect of customer participation in service industry on encounter satisfaction by the development of relationship
Ahn, Jinwoo
;
Rho, Taeseok
- In:
Journal of global scholars of marketing science : …
31
(
2021
)
1
,
pp. 94-120
Persistent link: https://www.econbiz.de/10012423203
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9
How customer experience management reconciles strategy differences between East and West
Bolton, Ruth N.
;
Gustafsson, Anders
;
Tarasi, Crina O.
; …
- In:
Journal of global scholars of marketing science : …
31
(
2021
)
3
,
pp. 273-295
Persistent link: https://www.econbiz.de/10012549083
Saved in:
10
The effect of materialism, satisfaction and trust upon attitudinal loyalty : the case of denims
Verma, Pranay
- In:
Journal of global scholars of marketing science : …
31
(
2021
)
4
,
pp. 467-486
Persistent link: https://www.econbiz.de/10012622601
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