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~subject:"Marketing management"
~subject:"Neuromarketing"
~subject:"Social web"
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Search: "Journal of consumer behaviour : an international research review"
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Journal of consumer behaviour : an international research review
49
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ECONIS (ZBW)
49
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1
The impact of emotions on recall : an empirical study on social ads
Missaglia, Anna Laura
;
Oppo, Annalisa
;
Mauri, Maurizio
; …
- In:
Journal of consumer behaviour : an international …
16
(
2017
)
5
,
pp. 424-433
Persistent link: https://www.econbiz.de/10011814824
Saved in:
2
Giving and sharing in the computer-mediated economy
Harvey, John
;
Smith, Andrew
;
Golightly, David
- In:
Journal of consumer behaviour : an international …
16
(
2017
)
4
,
pp. 363-371
Persistent link: https://www.econbiz.de/10011695153
Saved in:
3
Trusting me, trusting you : evaluating three forms of trust on an information-rich consumer review website
Duffy, Andrew
- In:
Journal of consumer behaviour : an international …
16
(
2017
)
3
,
pp. 212-220
Persistent link: https://www.econbiz.de/10011695037
Saved in:
4
Reconnecting with the past in social media : the moderating role of social influence in nostalgia marketing on Pinterest
Youn, Seounmi
;
Jin, Seunga Venus
- In:
Journal of consumer behaviour : an international …
16
(
2017
)
6
,
pp. 565-576
Persistent link: https://www.econbiz.de/10011815001
Saved in:
5
An fMRI study of advertising appeals and their relationship to product attractiveness and buying intentions
Chang, Hyo Jung
;
O'Boyle, Michael
;
Anderson, Ronald C.
; …
- In:
Journal of consumer behaviour : an international …
15
(
2016
)
6
,
pp. 538-548
Persistent link: https://www.econbiz.de/10011580948
Saved in:
6
Nostalgia's fulfillment of agentic and communal needs : How different types of self-concepts shape consumer attitudes toward nostalgia
Nam, Jiyeon
;
Lee, Yun
;
Youn, Nara
;
Kwon, Kyoung-min
- In:
Journal of consumer behaviour : an international …
15
(
2016
)
4
,
pp. 303-313
Persistent link: https://www.econbiz.de/10011570899
Saved in:
7
How consumers respond to missing a quantity discount with multiple price breaks
Huang, Wen Hsien
- In:
Journal of consumer behaviour : an international …
15
(
2016
)
5
,
pp. 411-419
Persistent link: https://www.econbiz.de/10011542318
Saved in:
8
Your ethnic model speaks to the culturally connected : differential effects of model ethnicity in advertisements and the role of cultural self-construal
Hesapci Karaca, Özlem
;
Merdin, Ezgi
;
Gorgulu, Vehbi
- In:
Journal of consumer behaviour : an international …
15
(
2016
)
2
,
pp. 175-185
Persistent link: https://www.econbiz.de/10011477202
Saved in:
9
Facebook, self-disclosure, and brand-mediated intimacy : identifying value creating behaviors
Hassan, Mahmud
;
Mydock, Suni <III>
;
Pervan, Simon J.
; …
- In:
Journal of consumer behaviour : an international …
15
(
2016
)
6
,
pp. 493-502
Persistent link: https://www.econbiz.de/10011580767
Saved in:
10
Sharing cathartic stories online : the internet as a means of expression following a crisis event
Veer, Ekant
;
Ozanne, Lucie K.
;
Hall, Colin Michael
- In:
Journal of consumer behaviour : an international …
15
(
2016
)
4
,
pp. 314-324
Persistent link: https://www.econbiz.de/10011570900
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