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~subject:"Marketing theory"
~type_genre:"Article in journal"
~type_genre:"Sammelwerk"
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Search: subject_exact:"Service-Dominant Logic"
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Marketing theory
Service-dominant logic
595
Service-Dominant Logic
590
Betriebliche Wertschöpfung
332
Value creation
332
Kundenintegration
275
Customer integration
274
Beziehungsmarketing
192
Relationship marketing
192
Marketingtheorie
191
service-dominant logic
121
Customer value
117
Kundenwert
117
Dienstleistung
94
Services
92
Value co-creation
91
Dienstleistungsqualität
80
Service quality
80
Services marketing
77
Dienstleistungsmarketing
76
Innovation
76
Consumer behaviour
73
Konsumentenverhalten
73
Lieferantenmanagement
68
Supplier relationship management
68
Dienstleistungssektor
59
Service industry
59
Resource-based view
56
Ressourcenorientierter Ansatz
56
Business network
47
Unternehmensnetzwerk
47
Customer satisfaction
46
Kundenzufriedenheit
46
value co-creation
46
Innovation management
40
Innovationsmanagement
40
Service dominant logic
37
Service innovation
37
Co-creation
35
B-to-B-Marketing
34
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Undetermined
105
Free
11
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Article
190
Book / Working Paper
1
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Article in journal
Sammelwerk
Aufsatz in Zeitschrift
191
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10
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10
Conference paper
3
Graue Literatur
3
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1
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1
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1
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English
190
German
1
Author
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Vargo, Stephen L.
21
Lusch, Robert F.
17
Akaka, Melissa Archpru
7
Gummerus, Johanna
4
Busser, James A.
3
Frow, Pennie
3
Grönroos, Christian
3
Hughes, Tim
3
Löbler, Helge
3
Payne, Adrian
3
Ranjan, Kumar Rakesh
3
Read, Stuart
3
Shulga, Lenna V.
3
Skålén, Per
3
Wieland, Heiko
3
Aarikka-Stenroos, Leena
2
Aitken, Robert
2
Albinsson, Pia A.
2
Alexander Joseph Ibnu Wibowo
2
Andreini, Daniela
2
Andreu, Luisa
2
Ballantyne, David
2
Barrutia, José M.
2
Brodie, Roderick J.
2
Chathoth, Prakash K.
2
Dahl, Andrew J.
2
Dai, Hua
2
Edvardsson, Bo
2
Eggert, Andreas
2
Haase, Michaela
2
Harrington, Robert J.
2
Hilton, Toni
2
Hu, Tao
2
Hunt, Shelby D.
2
Jaakkola, Elina
2
Line, Nathaniel D.
2
Makkonen, Hannu
2
Osei-Frimpong, Kofi
2
Owusu-Frimpong, Nana
2
Pedeliento, Giuseppe
2
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Marketing theory
17
Industrial marketing management : the international journal for industrial and high-tech firms
14
Journal of business research : JBR
10
European journal of marketing : EJM
7
Journal of the Academy of Marketing Science
7
AMS review : official publication of the Academy of Marketing Science
6
Journal of macromarketing
6
Review of marketing research
6
Journal of marketing management : MM
5
International journal of hospitality management
4
Journal of service management
4
Tourism management : research, policies, practice
4
Journal of business-to-business marketing
3
Service business
3
The service industries journal
3
Australasian marketing journal
2
Die Betriebswirtschaft : DBW
2
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
2
International journal of contemporary hospitality management
2
International journal of physical distribution & logistics management : IJPD & LM
2
International review on public and non-profit marketing
2
Journal of business market management : JBM
2
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
2
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
2
Journal of macromarketing : examining the interactions among markets, marketing, and society
2
Journal of nonprofit & public sector marketing
2
Journal of service theory and practice : JSTP
2
Management decision : MD
2
Managing service quality : MSQ ; an international journal
2
Marketing review St. Gallen : Marketingfachzeitschrift für Theorie & Praxis
2
Public management review
2
Services marketing quarterly
2
The journal of business & industrial marketing
2
The journal of services marketing
2
Cogent business & management
1
Electronic commerce research
1
Electronic markets : the international journal on networked business
1
European Sport management quarterly : ESMQ
1
European business review
1
European business review : EBR ; the official journal of the International Management Centres, Europe
1
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ECONIS (ZBW)
191
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31
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31
Citizen participation in political markets : extending service-dominant logic to public policy
Peterson, Mark
;
Godby, Robert W.
- In:
Journal of public policy & marketing
39
(
2020
)
4
,
pp. 412-429
Persistent link: https://www.econbiz.de/10012534321
Saved in:
32
Value co-creation platform in Indonesian SME community : SDL perspective
Widjojo, Handyanto
;
Fontana, Avanti
;
Gayatri, Gita
; …
- In:
Journal of developmental entrepreneurship : JDE ; a …
25
(
2020
)
2
,
pp. 2050009-1-2050009-22
Persistent link: https://www.econbiz.de/10012299437
Saved in:
33
Institutional norms and the institutionalization of macromarketing : historical insights, the long macro view, and service-dominant logic
Hunt, Shelby D.
- In:
Journal of macromarketing
40
(
2020
)
3
,
pp. 286-293
Persistent link: https://www.econbiz.de/10012264007
Saved in:
34
A window on young Bob Lusch : reflections of an early student
Serpkenci, Ray R.
- In:
Journal of macromarketing
40
(
2020
)
3
,
pp. 305-308
Persistent link: https://www.econbiz.de/10012264013
Saved in:
35
Reflections on an extraordinary marketing scholar
Stewart, David W.
- In:
Journal of macromarketing
40
(
2020
)
3
,
pp. 320-321
Persistent link: https://www.econbiz.de/10012264017
Saved in:
36
Lessons in scholarship
Wilkie, William L.
- In:
Journal of macromarketing
40
(
2020
)
3
,
pp. 322-331
Persistent link: https://www.econbiz.de/10012264021
Saved in:
37
Engaging customers in value co-creation through mobile instant messaging in the tourism and hospitality industry
Lei, Soey Sut Ieng
;
Ye, Shun
;
Wang, Dan
;
Law, Chun Hung …
- In:
Journal of hospitality & tourism research : JHTR ; the …
44
(
2020
)
2
,
pp. 229-251
Persistent link: https://www.econbiz.de/10012201334
Saved in:
38
The role of ethical perceptions in consumers' participation and value co-creation on sharing economy platforms
Nadeem, Waqar
;
Juntunen, Mari
;
Hajli, Nick
;
Tajvidi, Mina
- In:
Journal of business ethics : JBE
169
(
2021
)
3
,
pp. 421-441
Persistent link: https://www.econbiz.de/10012488351
Saved in:
39
The role of salespeople in value co-creation and its impact on sales performance
Alnakhli, Hayam
;
Inyang, Aniefre Eddie
;
Itani, Omar S.
- In:
Journal of business-to-business marketing
28
(
2021
)
4
,
pp. 347-367
Persistent link: https://www.econbiz.de/10012802196
Saved in:
40
Value co-creation and co-destruction in service ecosystems : the case of the Reach Now app
Schulz, Thomas
;
Zimmermann, Sina
;
Böhm, Markus
; …
- In:
Technological forecasting & social change : an …
170
(
2021
),
pp. 1-19
Persistent link: https://www.econbiz.de/10012805535
Saved in:
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