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~subject:"Multinationales Unternehmen"
~subject:"Theorie"
~type_genre:"Rezension"
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Multinationales Unternehmen
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Journal of business research : JBR
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Book essay on Flemming Hansen and Sverre Riis Christensen (2007), Emotions, advertising and consumer choice
Trujillo, Carlos A.
- In:
Journal of business research : JBR
61
(
2008
)
9
,
pp. 982-985
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