Ghods, Mohammad Asgari - In: Journal of Global Entrepreneurship Research : JGER 9 (2019) 39, pp. 1-12
on the entrepreneurial marketing (EM) aspects in social enterprises by reviewing more than 170 articles that had to do … to its target audience. The relative domains are finally proposed in a model of entrepreneurial marketing in social … enterprises which shows that EM in SEs is not a single-dimension phenomena but is rather a multipurpose tool in service of any …