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~subject:"Wahrnehmung"
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Wahrnehmung
Consumer behaviour
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Li, Yaoqi
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Fu, Hui
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Huang, Songshan
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Kralj, Anna
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Laroche, Michel
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Liu, Biqiang
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Moyle, Brent
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Zhang, Chun
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International journal of hospitality management
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Journal of retailing and consumer services
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Tourism management : research, policies, practice
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ECONIS (ZBW)
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1
Celebrity endorsement in tourism : attention, emotional arousal and familiarity
Liu, Biqiang
;
Moyle, Brent
;
Kralj, Anna
;
Li, Yaoqi
- In:
Tourism management : research, policies, practice
98
(
2023
),
pp. 1-14
Persistent link: https://www.econbiz.de/10014304474
Saved in:
2
Is beauty a premium? : a study of the physical attractiveness effect in service encounters
Li, Yaoqi
;
Zhang, Chun
;
Laroche, Michel
- In:
Journal of retailing and consumer services
50
(
2019
),
pp. 215-225
Persistent link: https://www.econbiz.de/10012114155
Saved in:
3
Does conspicuous decoration style influence customer's intention to purchase? : the moderating effect of CSR practices
Li, Yaoqi
;
Fu, Hui
;
Huang, Songshan
- In:
International journal of hospitality management
51
(
2015
),
pp. 19-29
Persistent link: https://www.econbiz.de/10011413938
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