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~type_genre:"Aufsatz im Buch"
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Giacosa, Elisa
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Culasso, Francesca
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Mosca, Fabrizio
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Managing globalization : new business models, strategies and innovation
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Developing successful global strategies for marketing luxury brands
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Global marketing strategies for the promotion of luxury goods
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ECONIS (ZBW)
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The evolution of distribution in the luxury sector : from single to omni-channel
Mosca, Fabrizio
;
Giacosa, Elisa
;
Zagni, Luca Matteo
- In:
Developing successful global strategies for marketing …
,
(pp. 1-21)
.
2021
Persistent link: https://www.econbiz.de/10012521315
Saved in:
2
Old and new distribution channels in the luxury sector
Mosca, Fabrizio
;
Giacosa, Elisa
- In:
Global marketing strategies for the promotion of luxury …
,
(pp. 220-243)
.
2016
Persistent link: https://www.econbiz.de/10011484698
Saved in:
3
The business of luxury brands : luxury car brand relationship
Giacosa, Elisa
;
Culasso, Francesca
;
Loureiro, Sandra …
- In:
Managing globalization : new business models, …
,
(pp. 25-49)
.
2016
Persistent link: https://www.econbiz.de/10011492284
Saved in:
4
Smart city initiatives in Italy : a case study of Turin
Culasso, Francesca
;
Giacosa, Elisa
;
Grossi, Giuseppe
- In:
Managing globalization : new business models, …
,
(pp. 138-155)
.
2016
Persistent link: https://www.econbiz.de/10011492309
Saved in:
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